The 2025-2030 World Outlook for Sports Nutrition
This study covers the world outlook for sports nutrition across more than 190 countries. For each year reported, estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which project fundamental economic dynamics within each country and across countries, latent demand estimates are created. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.
In this report we define the sales of sports nutrition as including all commonly understood products falling within this broad category, irrespective of product packaging, formulation, size, or form. Companies participating in this industry include Abbott, AirStrip Technologies, Amul, Amway, Amy's Kitchen, Arla Foods, Atlantic Multipower Germany GmbH (Atlantic Grupa DD), Barry Callebaut, Cardiff Sports Nutrition, Ltd., Cargill, Chr. Hansen, Clif Bar, Coca-Cola, Creative Edge Nutrition, Crowley Foods, CytoSport Holdings, Inc., Doves Farm Foods, Fonterra, General Nutrition Centers, German Sport Nutrition, Glanbia, GlaxoSmithKline, GNC Holding, Inc., Herbalife International of America, Hormel Foods Corporation, Iovate Health Sciences International, lpro, Maxinutrition, McNeil Nutritionals, Monster Beverage Company, MusclePharm, Nature’s Bounty, NOW Foods, Nutrend D.S. A.S., Olimp Laboratories Sp. Zoo, OMIRA Oberland Milchverwertung Ravensburg, Otsuka Pharmaceutical Company, PacificHealth Laboratories, Parmalat, PepsiCo, PepsiCo., Post Holdings, PowerBar Europe, Reckitt Benckiser Group, Science in Sport, SQUEEZY SPORTS NUTRITION GmbH, Suntory Beverage and Food, Ltd., The Coca Cola Company, Ultimate Nutrition, Universal Nutrition, Yakult Honsha, and Yalult Honsha Company, Ltd.. In addition to the sources indicated, additional information available to the public via news and/or press releases published by players in the industry was considered in defining and calibrating this category. All figures are in a common currency (U.S. dollars, millions) and are not adjusted for inflation (i.e., they are current values). Exchange rates used to convert to U.S. dollars are averages for the year in question. Future exchange rates are assumed to be constant in the future at the current level (the average of the year of this publication's release in 2024).