Topical Pain Relief Market Report by Therapeutic Class (Non-Opioids, Opioids), Formulation (Cream, Gel, Spray, Patch, and Others), Type (Prescription Pain Relief, Over the Counter (OTC) Pain Relief), Distribution Channel (Pharmacy and Drug Stores, Retail

Topical Pain Relief Market Report by Therapeutic Class (Non-Opioids, Opioids), Formulation (Cream, Gel, Spray, Patch, and Others), Type (Prescription Pain Relief, Over the Counter (OTC) Pain Relief), Distribution Channel (Pharmacy and Drug Stores, Retail Stores, Online Stores), and Region 2024-2032


The global topical pain relief market size reached US$ 10.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 17.1 Billion by 2032, exhibiting a growth rate (CAGR) of 5.3% during 2024-2032. The global market is primarily driven by the rising prevalence of arthritis and musculoskeletal disorders, continual advancements in drug delivery technologies, increasing consumer preference for non-invasive and non-pharmacological treatments, and significant investment in research and development.

Topical Pain Relief Market Analysis:
  • Market Growth and Size: The market is experiencing robust growth, driven by factors such as the increasing prevalence of arthritis and musculoskeletal disorders, advancements in drug delivery technologies, and the growing preference for non-pharmacological treatments. The market size is substantial and continues to expand, with a diverse range of products catering to both prescription and over-the-counter pain relief needs.
  • Major Market Drivers: The rising incidence of arthritis and musculoskeletal conditions, particularly with an aging global population, is a major driver propelling the demand for pain relief products. Technological advancements in drug delivery systems, offering enhanced efficacy and controlled release, contribute significantly to market growth.
  • Technological Advancements: Ongoing advancements in drug delivery technologies, including microencapsulation and nano-formulations, are improving the efficacy and efficiency of pain relief products. Innovative formulations with enhanced penetration and longer-lasting effects are addressing consumer preferences for effective and convenient pain management solutions.
  • Industry Applications: Pain relief products find extensive applications in treating various conditions such as arthritis, muscle strains, sprains, and sports-related injuries. The market caters to both prescription-based treatments for severe pain conditions and over-the-counter options for self-manageable, milder pain relief needs.
  • Key Market Trends:
  • Growing consumer preference for non-pharmacological and non-invasive treatments is a prominent trend, leading to increased acceptance of pain relief products. The expansion of the product range to include natural and organic ingredients aligns with the trend towards holistic and wellness-focused healthcare.
  • Geographical Trends:
  • North America leads the market, driven by a high prevalence of chronic pain conditions, a well-established healthcare infrastructure, and ongoing research and development initiatives. Asia Pacific is witnessing rapid growth due to a large population, increasing healthcare awareness, and rising disposable incomes.
  • Competitive Landscape:
  • Key players in the market are investing in research and development to introduce innovative formulations, enhance drug delivery systems, and expand their product portfolios. Partnerships, collaborations, and acquisitions are common strategies to strengthen market positions and leverage complementary capabilities.
  • Challenges and Opportunities:
  • Stringent regulatory frameworks, especially for prescription-based products, pose challenges in product development and market entry. Opportunities lie in addressing the diverse needs of consumers through continuous innovation, leveraging online distribution channels, and tapping into emerging markets with unmet healthcare needs.
Topical Pain Relief Market Trends:

Increasing prevalence of arthritis and musculoskeletal disorders

Topical pain relief products, such as creams, gels, and patches, offer targeted pain relief with a lower risk of systemic side effects compared to oral medications. This makes them particularly appealing for elderly patients who may be managing multiple health issues and medications. Moreover, the increasing awareness and acceptance of topical therapies as a viable alternative to oral analgesics further contribute to the market growth. Patients with conditions, such as osteoarthritis and rheumatoid arthritis often find that topical applications provide immediate relief from localized pain, improving their quality of life. The development of innovative formulations with enhanced penetration and longer-lasting effects also drives consumer preference towards these products.

Continual advancements in drug delivery technologies

The market is also driven by continuous advancements in drug delivery technologies. Innovative delivery systems, including microencapsulation and nano-formulations have significantly enhanced the efficacy and efficiency of pain relief products. These technologies enable better skin penetration, controlled release, and targeted delivery of active pharmaceutical ingredients (APIs), leading to improved pain management outcomes. The development of non-invasive delivery methods aligns with the growing consumer preference for treatments with fewer side effects and lower systemic exposure compared to traditional oral medications. Enhanced drug delivery technologies also open up opportunities for the reformulation of existing drugs, potentially revitalizing older APIs with improved performance and patient compliance.

Increased investment in research and development (R&D)

The market is further propelled by increased investment in research and development by pharmaceutical companies. This investment is aimed at improving existing products and developing new formulations with better efficacy, longer duration of action, and fewer side effects. R&D efforts are also focused on exploring novel active ingredients and natural compounds with analgesic properties, catering to the growing consumer preference for natural and organic products. These innovations enhance product effectiveness and aid in differentiating products in a competitive market. The expansion of the product portfolio to include a range of active ingredients and varying strengths caters to diverse consumer needs and preferences.

Topical Pain Relief Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on therapeutic class, formulation, type, and distribution channel.

Breakup by Therapeutic Class:
  • Non-Opioids
  • Opioids
Non-opioids accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the therapeutic class. This includes non-opioids and opioids. According to the report, non-opioids represented the largest segment.

The non-opioids segment holds the largest share in the global market, driven by their widespread acceptance and lower risk profile compared to opioids. This segment includes products containing active ingredients such as NSAIDs capsaicin, lidocaine, and salicylates. Non-opioid topical analgesics are favored for their efficacy in treating mild to moderate pain, particularly in conditions, including arthritis, muscle strains, and sprains. Their popularity is further bolstered by the minimal risk of addiction and fewer systemic side effects, making them suitable for a broader range of patients, including the elderly and those with chronic conditions.

On the contrary, the opioids segment, although smaller compared to non-opioids, plays a crucial role in the market, particularly for patients with severe or chronic pain unresponsive to non-opioid treatments. Topical opioids typically include formulations with controlled concentrations of active substances, including morphine, fentanyl, and buprenorphine. The advantage of topical opioids lies in their ability to provide potent pain relief directly at the site of pain with reduced systemic exposure.

Breakup by Formulation:
  • Cream
  • Gel
  • Spray
  • Patch
  • Others
Patch holds the largest share in the industry

A detailed breakup and analysis of the market based on the formulation have also been provided in the report. This includes cream, gel, spray, patch, and others. According to the report, patch accounted for the largest market share.

The patch segment dominates the market segmentation based on formulation in the market. Patches offer a convenient and sustained-release delivery system for active pharmaceutical ingredients, ensuring prolonged and controlled pain relief. These patches are applied directly to the skin, providing localized treatment with minimal systemic absorption. The popularity of patches can be attributed to their ease of use and long-lasting effects, making them particularly appealing for patients seeking continuous pain management. The transdermal delivery method minimizes the need for frequent reapplication, enhancing patient compliance. Additionally, patches are available in various strengths, catering to a diverse range of pain intensities and conditions.

On the other hand, creams are well-received for their smooth texture and quick absorption, providing rapid relief to localized areas of pain. This formulation is favored for its ease of application and the ability to cover larger surface areas, making it suitable for conditions such as arthritis and muscle soreness. Creams often contain active ingredients, including NSAIDs, menthol, or camphor, addressing various types of pain.

Furthermore, the gel segment in the global market holds a significant share, driven by its suitability for targeted pain relief and versatility in application. Gels provide a cooling or warming sensation upon application, offering an additional layer of comfort for users. This formulation is popular for its quick absorption and ability to deliver active ingredients directly to the affected area. Gels are commonly used for conditions like arthritis, joint pain, and muscle strains.

Moreover, the spray segment is a dynamic and expanding category in the market, gaining traction for its convenient and precise application. Pain relief sprays are known for their quick and even distribution of active ingredients over the affected area, providing instant relief. This formulation is often preferred for its non-greasy nature and the ability to reach areas that may be challenging to treat with creams or patches.

Breakup by Type:
  • Prescription Pain Relief
  • Over the Counter (OTC) Pain Relief
The report has provided a detailed breakup and analysis of the market based on the type. This includes prescription pain relief and over the counter (OTC) pain relief.

Prescription pain relief formulations often contain potent active ingredients and may include opioids or higher concentrations of non-opioid analgesics. These products are typically recommended by healthcare practitioners after a thorough assessment of the patient's medical history and pain severity. The prescription segment adheres to strict regulatory controls and is subject to healthcare provider oversight to ensure appropriate use and minimize the risk of adverse effects. The demand for prescription pain relief is driven by patients with conditions such as post-surgical pain, neuropathic pain, or other complex pain syndromes that may not be effectively managed by over-the-counter alternatives.

On the contrary, over the counter (OTC) pain relief segment constitutes a substantial portion of the pain relief market, appealing to consumers seeking accessible and self-manageable solutions for mild to moderate pain. OTC products are available without the need for a prescription, allowing consumers to make independent choices for their pain management needs.

Breakup by Distribution Channel:
  • Pharmacy and Drug Stores
  • Retail Stores
  • Online Stores
Online stores exhibit a clear dominance in the market

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes pharmacy and drug stores, retail stores, and online stores. According to the report, online stores accounted for the largest market share.

The online stores segment stands out as the largest in the market segmentation based on distribution channels for pain relief products. The rise of e-commerce has transformed the way consumers purchase healthcare products, including pain relief solutions. Online stores offer a vast array of choices, allowing consumers to explore different brands, formulations, and customer reviews before making a purchase decision. The convenience of doorstep delivery further enhances the appeal of online channels, particularly for individuals with mobility issues or those seeking a discreet shopping experience. The online segment benefits from the global reach, enabling consumers to access a diverse range of products that may not be available in local stores.

On the other hand, the retail stores segment is another significant distribution channel for pain relief products, encompassing a diverse range of general merchandise and convenience stores. Retail stores offer accessibility to a broad consumer base, making pain relief products readily available during routine shopping trips. These outlets typically stock a variety of over-the-counter pain relief options, appealing to consumers seeking convenience and a quick purchase experience.

Furthermore, the pharmacy and drug stores segment represent a significant portion of the market for pain relief products, offering a traditional and trusted distribution channel for consumers seeking immediate access to pain management solutions. These establishments provide a wide range of over the counter and prescription pain relief products, allowing customers to receive personalized recommendations from pharmacists.

Breakup by Region:
  • North America
  • United States
  • Canada
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Others
  • Middle East and Africa
North America leads the market, accounting for the largest topical pain relief market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.

North America stands out as the largest segment for pain relief products. The region's dominance is attributed to several factors, including a high prevalence of chronic pain conditions, a well-established healthcare infrastructure, and a strong emphasis on research and development. North America has a substantial aging population, contributing to an increased incidence of musculoskeletal disorders and arthritis, augmenting the demand for effective pain relief solutions. Additionally, the region's proactive approach to healthcare, coupled with a higher awareness of pain management options, supports the robust growth of the topical pain relief market.

On the other hand, the Asia Pacific region is a dynamic and rapidly growing segment in the market for pain relief products. Factors such as a large population, increasing healthcare awareness, and rising disposable incomes contribute to the expanding market in this region. As lifestyles become more sedentary and the aging population grows, there is a rise in the prevalence of chronic conditions, fueling the demand for effective pain management solutions. Moreover, the cultural acceptance of topical therapies, along with the availability of a diverse range of traditional remedies, adds to the market's versatility.

Additionally, Europe represents a significant market segment for pain relief products, characterized by a mature healthcare system, a high prevalence of chronic conditions, and a strong emphasis on wellness. The region's aging population contributes to the demand for pain management solutions, particularly for conditions, including osteoarthritis and rheumatoid arthritis. European consumers are increasingly inclined towards non-pharmacological and non-invasive pain relief options, aligning with the global trend.

Moreover, Latin America emerges as a significant and growing market segment for pain relief products, driven by factors such as a rising middle class, increasing healthcare awareness, and a growing aging population. The region experiences a considerable burden of musculoskeletal disorders and sports-related injuries, propelling the demand for effective pain relief solutions.

Furthermore, the Middle East and Africa represent a developing market segment for pain relief products. The region's market is influenced by factors such as a growing population, improving healthcare infrastructure, and an increasing awareness of pain management options. Chronic conditions, including musculoskeletal disorders, are on the rise, contributing to the demand for pain relief solutions.

Leading Key Players in the Topical Pain Relief Industry:

Key players in the market are actively engaged in strategic initiatives to maintain and expand their market presence. This includes investments in research and development to introduce innovative formulations, enhanced drug delivery systems, and novel active ingredients. Companies are focusing on expanding their product portfolios to address a wide range of pain conditions and consumer preferences. Additionally, marketing efforts emphasize the efficacy and safety of their products, targeting both healthcare professionals and informed consumers. Partnerships, collaborations, and acquisitions are common strategies to strengthen market positions and leverage complementary capabilities.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:
  • Advacare Pharma
  • Exzell Pharma Inc.
  • Glaxosmithkline Plc
  • Johnson & Johnson
  • Novartis AG
  • Pfizer Inc.
  • Reckitt Benckiser Group Plc
  • Sanofi S.A.
  • Sun Pharmaceutical Industries Limited
  • Topical Biomedics Inc.
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Latest News:
  • 31 August 2023: Johnson & Johnson launched new pain solution, the topical Tylenol® Precise™ Pain Relieving Cream. Tylenol Precise fits active lifestyles with a rapid-absorbing formula, fragrance-free and fresh scent options for discreet use, and a uniquely designed rollerball for hands-free, no-mess application leaving skin clear of sticky residues.
  • 23 June 2023: Exzell Pharma Inc., the brand house of Myoflex, announced a multiyear partnership with Pickleball Canada, the National Sport Organization for pickleball. Myoflex has been used by active people of all ages and abilities for muscle aches, strains, and pains.
  • 24 February 2021: Reckitt Benckiser Group Plc announced that it has entered into a definitive agreement to acquire the Biofreeze brand from Performance Health. The acquisition represents a unique and exciting opportunity to unlock value through RB’s expertise, global operating footprint, and infrastructure. Biofreeze is a perfect fit with RB’s Health platform and deepens RB’s presence within the broader pain category.
Key Questions Answered in This Report:
  • How has the global topical pain relief market performed so far, and how will it perform in the coming years?
  • What are the drivers, restraints, and opportunities in the global topical pain relief market?
  • What is the impact of each driver, restraint, and opportunity on the global topical pain relief market?
  • What are the key regional markets?
  • Which countries represent the most attractive topical pain relief market?
  • What is the breakup of the market based on the therapeutic class?
  • Which is the most attractive therapeutic class in the topical pain relief market?
  • What is the breakup of the market based on the formulation?
  • Which is the most attractive formulation in the topical pain relief market?
  • What is the breakup of the market based on the type?
  • Which is the most attractive type in the topical pain relief market?
  • What is the breakup of the market based on the distribution channel?
  • Which is the most attractive distribution channel in the topical pain relief market?
  • What is the competitive structure of the market?
  • Who are the key players/companies in the global topical pain relief market?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Topical Pain Relief Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Therapeutic Class
6.1 Non-Opioids
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Opioids
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Formulation
7.1 Cream
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Gel
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Spray
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Patch
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Others
7.5.1 Market Trends
7.5.2 Market Forecast
8 Market Breakup by Type
8.1 Prescription Pain Relief
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Over the Counter (OTC) Pain Relief
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Distribution Channel
9.1 Pharmacy and Drug Stores
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Retail Stores
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Online Stores
9.3.1 Market Trends
9.3.2 Market Forecast
10 Market Breakup by Region
10.1 North America
10.1.1 United States
10.1.1.1 Market Trends
10.1.1.2 Market Forecast
10.1.2 Canada
10.1.2.1 Market Trends
10.1.2.2 Market Forecast
10.2 Asia-Pacific
10.2.1 China
10.2.1.1 Market Trends
10.2.1.2 Market Forecast
10.2.2 Japan
10.2.2.1 Market Trends
10.2.2.2 Market Forecast
10.2.3 India
10.2.3.1 Market Trends
10.2.3.2 Market Forecast
10.2.4 South Korea
10.2.4.1 Market Trends
10.2.4.2 Market Forecast
10.2.5 Australia
10.2.5.1 Market Trends
10.2.5.2 Market Forecast
10.2.6 Indonesia
10.2.6.1 Market Trends
10.2.6.2 Market Forecast
10.2.7 Others
10.2.7.1 Market Trends
10.2.7.2 Market Forecast
10.3 Europe
10.3.1 Germany
10.3.1.1 Market Trends
10.3.1.2 Market Forecast
10.3.2 France
10.3.2.1 Market Trends
10.3.2.2 Market Forecast
10.3.3 United Kingdom
10.3.3.1 Market Trends
10.3.3.2 Market Forecast
10.3.4 Italy
10.3.4.1 Market Trends
10.3.4.2 Market Forecast
10.3.5 Spain
10.3.5.1 Market Trends
10.3.5.2 Market Forecast
10.3.6 Russia
10.3.6.1 Market Trends
10.3.6.2 Market Forecast
10.3.7 Others
10.3.7.1 Market Trends
10.3.7.2 Market Forecast
10.4 Latin America
10.4.1 Brazil
10.4.1.1 Market Trends
10.4.1.2 Market Forecast
10.4.2 Mexico
10.4.2.1 Market Trends
10.4.2.2 Market Forecast
10.4.3 Others
10.4.3.1 Market Trends
10.4.3.2 Market Forecast
10.5 Middle East and Africa
10.5.1 Market Trends
10.5.2 Market Breakup by Country
10.5.3 Market Forecast
11 SWOT Analysis
11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes
14 Price Analysis
15 Competitive Landscape
15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
15.3.1 Advacare Pharma
15.3.1.1 Company Overview
15.3.1.2 Product Portfolio
15.3.2 Exzell Pharma Inc.
15.3.2.1 Company Overview
15.3.2.2 Product Portfolio
15.3.3 Glaxosmithkline Plc
15.3.3.1 Company Overview
15.3.3.2 Product Portfolio
15.3.3.3 Financials
15.3.3.4 SWOT Analysis
15.3.4 Johnson & Johnson
15.3.4.1 Company Overview
15.3.4.2 Product Portfolio
15.3.4.3 Financials
15.3.5 Novartis AG
15.3.5.1 Company Overview
15.3.5.2 Product Portfolio
15.3.5.3 Financials
15.3.5.4 SWOT Analysis
15.3.6 Pfizer Inc.
15.3.6.1 Company Overview
15.3.6.2 Product Portfolio
15.3.6.3 Financials
15.3.6.4 SWOT Analysis
15.3.7 Reckitt Benckiser Group Plc
15.3.7.1 Company Overview
15.3.7.2 Product Portfolio
15.3.7.3 Financials
15.3.7.4 SWOT Analysis
15.3.8 Sanofi S.A.
15.3.8.1 Company Overview
15.3.8.2 Product Portfolio
15.3.8.3 Financials
15.3.8.4 SWOT Analysis
15.3.9 Sun Pharmaceutical Industries Limited
15.3.9.1 Company Overview
15.3.9.2 Product Portfolio
15.3.9.3 Financials
15.3.9.4 SWOT Analysis
15.3.10 Topical Biomedics Inc.
15.3.10.1 Company Overview
15.3.10.2 Product Portfolio

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