Protein Supplements Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
The global protein supplements market size reached US$ 22.8 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 36.3 Billion by 2028, exhibiting a growth rate (CAGR) of 7.8% during 2023-2028.
Protein supplements refer to essential macronutrient dietary supplements, which are derived from various animal and plant-based sources, including wheat, poultry, pea, diary, and soybean. It is a rich source of fiber, carbohydrates, and sodium, which assists in fueling energy, recovering from injury, improving metabolism, and promoting muscle growth. On account of these properties, protein supplements are extensively consumed by sport athletes and bodybuilders to meet specific nutritional goals. At present, they are commercially available in powder, bars, and ready-to-drink (RTD) beverage formats.
Protein Supplements Market Trends:
The widespread utilization of protein supplements in sports nutrition and the rising demand for weight management solutions represent the key factors primarily driving the market growth. This is further supported by the inflating disposable incomes, rising consumer expenditure on health and wellness, and the growing awareness amongst consumers regarding its various beneficial properties. In line with this, the steadily rising popularity of gym culture, along with the expanding enrollments or participation in various sports and fitness activities, such as aerobics and yoga, due to rising health consciousness and desire to lead an active and healthy lifestyle is acting as another growth-inducing factor. Additionally, the shifting inclination of consumers toward clean-label, plant-based protein supplements on account of the escalating concerns regarding animal welfare and the emerging trend of veganism is also propelling the market growth. Moreover, strategic collaborations amongst key players for launching innovative product variants in different flavors and formats, including powder, ready-to-drink (RTD) and bar formats, along with their easy accessibility across several online and offline distribution channels, are contributing to the market growth. Apart from this, aggressive marketing tactics, such as celebrity and sports personality endorsements by brands, are creating a positive outlook for the market.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global protein supplements market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on type, form, source, application and distribution channel.
Breakup by Type:
Casein
Whey Protein
Egg Protein
Soy Protein
Others
Breakup by Form:
Protein Powder
Protein Bars
Ready to Drink
Others
Breakup by Source:
Animal-Based
Plant-Based
Breakup by Application:
Sports Nutrition
Functional Food
Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Online Stores
Direct to Customers (DTC)
Others
Breakup by Region:
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Abbott Laboratories, Amway, Dymatize Enterprises LLC (BellRing Brands), Glanbia PLC, GNC Holdings Inc. (Harbin Pharmaceutical Group), Herbalife International of America Inc., Iovate Health Sciences Inc., Makers Nutrition LLC, Melaleuca Inc., Nestlé S.A, Quest Nutrition LLC (Atkins Nutritionals Holdings Inc.) and Weider Global Nutrition LLC.
Key Questions Answered in This Report
1. What was the size of the global protein supplements market in 2022?
2. What is the expected growth rate of the global protein supplements market during 2023-2028?
3. What has been the impact of COVID-19 on the global protein supplements market?
4. What are the key factors driving the global protein supplements market?
5. What is the breakup of the global protein supplements market based on the type?
6. What is the breakup of the global protein supplements market based on the form?
7. What is the breakup of the global protein supplements market based on the source?
8. What is the breakup of the global protein supplements market based on the application?
9. What is the breakup of the global protein supplements market based on the distribution channel?
10. What are the key regions in the global protein supplements market?
11. Who are the key players/companies in the global protein supplements market?
- 1 Preface
- 2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
- 3 Executive Summary
- 4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
- 5 Global Protein Supplements Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
- 6 Market Breakup by Type
- 6.1 Casein
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Whey Protein
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
- 6.3 Egg Protein
- 6.3.1 Market Trends
- 6.3.2 Market Forecast
- 6.4 Soy Protein
- 6.4.1 Market Trends
- 6.4.2 Market Forecast
- 6.5 Others
- 6.5.1 Market Trends
- 6.5.2 Market Forecast
- 7 Market Breakup by Form
- 7.1 Protein Powder
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Protein Bars
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 Ready to Drink
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
- 7.4 Others
- 7.4.1 Market Trends
- 7.4.2 Market Forecast
- 8 Market Breakup by Source
- 8.1 Animal-Based
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Plant-Based
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
- 9 Market Breakup by Application
- 9.1 Sports Nutrition
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Functional Food
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
- 10 Market Breakup by Distribution Channel
- 10.1 Supermarkets and Hypermarkets
- 10.1.1 Market Trends
- 10.1.2 Market Forecast
- 10.2 Online Stores
- 10.2.1 Market Trends
- 10.2.2 Market Forecast
- 10.3 Direct to Customers (DTC)
- 10.3.1 Market Trends
- 10.3.2 Market Forecast
- 10.4 Others
- 10.4.1 Market Trends
- 10.4.2 Market Forecast
- 11 Market Breakup by Region
- 11.1 North America
- 11.1.1 United States
- 11.1.1.1 Market Trends
- 11.1.1.2 Market Forecast
- 11.1.2 Canada
- 11.1.2.1 Market Trends
- 11.1.2.2 Market Forecast
- 11.2 Asia-Pacific
- 11.2.1 China
- 11.2.1.1 Market Trends
- 11.2.1.2 Market Forecast
- 11.2.2 Japan
- 11.2.2.1 Market Trends
- 11.2.2.2 Market Forecast
- 11.2.3 India
- 11.2.3.1 Market Trends
- 11.2.3.2 Market Forecast
- 11.2.4 South Korea
- 11.2.4.1 Market Trends
- 11.2.4.2 Market Forecast
- 11.2.5 Australia
- 11.2.5.1 Market Trends
- 11.2.5.2 Market Forecast
- 11.2.6 Indonesia
- 11.2.6.1 Market Trends
- 11.2.6.2 Market Forecast
- 11.2.7 Others
- 11.2.7.1 Market Trends
- 11.2.7.2 Market Forecast
- 11.3 Europe
- 11.3.1 Germany
- 11.3.1.1 Market Trends
- 11.3.1.2 Market Forecast
- 11.3.2 France
- 11.3.2.1 Market Trends
- 11.3.2.2 Market Forecast
- 11.3.3 United Kingdom
- 11.3.3.1 Market Trends
- 11.3.3.2 Market Forecast
- 11.3.4 Italy
- 11.3.4.1 Market Trends
- 11.3.4.2 Market Forecast
- 11.3.5 Spain
- 11.3.5.1 Market Trends
- 11.3.5.2 Market Forecast
- 11.3.6 Russia
- 11.3.6.1 Market Trends
- 11.3.6.2 Market Forecast
- 11.3.7 Others
- 11.3.7.1 Market Trends
- 11.3.7.2 Market Forecast
- 11.4 Latin America
- 11.4.1 Brazil
- 11.4.1.1 Market Trends
- 11.4.1.2 Market Forecast
- 11.4.2 Mexico
- 11.4.2.1 Market Trends
- 11.4.2.2 Market Forecast
- 11.4.3 Others
- 11.4.3.1 Market Trends
- 11.4.3.2 Market Forecast
- 11.5 Middle East and Africa
- 11.5.1 Market Trends
- 11.5.2 Market Breakup by Country
- 11.5.3 Market Forecast
- 12 SWOT Analysis
- 12.1 Overview
- 12.2 Strengths
- 12.3 Weaknesses
- 12.4 Opportunities
- 12.5 Threats
- 13 Value Chain Analysis
- 14 Porters Five Forces Analysis
- 14.1 Overview
- 14.2 Bargaining Power of Buyers
- 14.3 Bargaining Power of Suppliers
- 14.4 Degree of Competition
- 14.5 Threat of New Entrants
- 14.6 Threat of Substitutes
- 15 Price Analysis
- 16 Competitive Landscape
- 16.1 Market Structure
- 16.2 Key Players
- 16.3 Profiles of Key Players
- 16.3.1 Abbott Laboratories
- 16.3.1.1 Company Overview
- 16.3.1.2 Product Portfolio
- 16.3.1.3 Financials
- 16.3.1.4 SWOT Analysis
- 16.3.2 Amway
- 16.3.2.1 Company Overview
- 16.3.2.2 Product Portfolio
- 16.3.2.3 SWOT Analysis
- 16.3.3 Dymatize Enterprises LLC (BellRing Brands)
- 16.3.3.1 Company Overview
- 16.3.3.2 Product Portfolio
- 16.3.4 Glanbia PLC
- 16.3.4.1 Company Overview
- 16.3.4.2 Product Portfolio
- 16.3.4.3 SWOT Analysis
- 16.3.5 GNC Holdings Inc. (Harbin Pharmaceutical Group)
- 16.3.5.1 Company Overview
- 16.3.5.2 Product Portfolio
- 16.3.6 Herbalife International of America Inc.
- 16.3.6.1 Company Overview
- 16.3.6.2 Product Portfolio
- 16.3.6.3 Financials
- 16.3.6.4 SWOT Analysis
- 16.3.7 Iovate Health Sciences Inc.
- 16.3.7.1 Company Overview
- 16.3.7.2 Product Portfolio
- 16.3.8 Makers Nutrition LLC
- 16.3.8.1 Company Overview
- 16.3.8.2 Product Portfolio
- 16.3.9 Melaleuca Inc.
- 16.3.9.1 Company Overview
- 16.3.9.2 Product Portfolio
- 16.3.10 Nestlé S.A
- 16.3.10.1 Company Overview
- 16.3.10.2 Product Portfolio
- 16.3.10.3 Financials
- 16.3.10.4 SWOT Analysis
- 16.3.11 Quest Nutrition LLC (Atkins Nutritionals Holdings Inc.)
- 16.3.11.1 Company Overview
- 16.3.11.2 Product Portfolio
- 16.3.12 Weider Global Nutrition LLC
- 16.3.12.1 Company Overview
- 16.3.12.2 Product Portfolio
Research Assistance
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook