Personal Care Electrical Appliances Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Personal Care Electrical Appliances Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028


The global personal care electrical appliances market size reached US$ 21.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 30.2 Billion by 2028, exhibiting a growth rate (CAGR) of 5.7% during 2022-2028.

Personal care electrical appliances are various grooming products used for oral and hair care and maintaining personal hygiene. Some of the commonly used appliances include electrical toothbrushes, plaque removers, epilators, shavers, trimmers, hair straightener, curlers and dryers. These devices are available in a wide range of portable, compact-sized and travel-friendly variants and are either electrically or battery operated. In comparison to the traditionally used non-electric variants, these products also offer enhanced convenience to the user and are more cost-effective.

Significant growth in the electronics industry, along with rapid urbanization across the globe, represents one of the key factors creating a positive outlook for the market. Furthermore, changing consumer lifestyles and increasing emphasis on maintaining personal health and hygiene among individuals are also driving the market growth. For instance, male consumers are increasingly becoming inclined toward keeping beards and experimenting with hairstyles, which has further enhanced the demand for shavers and trimmers. Additionally, various product innovations, such as the development of heat- and chemical-free variants that cause minimal or no damage to the hair or skin after prolonged use, are acting as other growth-inducing factors. Product manufacturers are also developing budget-friendly styling and body care products that can be used by the all age-groups. In line with this, rising female workforce participation and their increasing focus on personal well-being are also contributing to the market growth. Other factors, including increasing expenditure capacities of the consumers, along with aggressive promotional activities by manufacturers and the easy products’ availability through online retail channels, are anticipated to drive the market further.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global personal care electrical appliances market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on product, type and distribution channel.

Breakup by Product:


Hair Care Appliances

Hair Dryer

Hair Straightener

Hair Styler

Hair Removal Appliances

Trimmer

Power Shaver

Epilator

Others

Oral Care Appliances

Powered Toothbrush

Oral Irrigator

Others



Breakup by Type:

Electric

Battery Operated



Breakup by Distribution Channel:

Online

Offline



Breakup by Region:

North America

United States

Canada

Asia Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa



Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Colgate-Palmolive Company, Conair Corporation, Helen of Troy Limited, Homedics USA LLC (FKA Distributing Co. LLC), Johnson & Johnson, Koninklijke Philips N.V., Lion Corporation, Panasonic Corporation, Shanghai POVOS Electric Works Co. Ltd., Shiseido Company Limited and The Procter & Gamble Company.

Key Questions Answered in This Report

1. What was the size of the global personal care electrical appliances market in 2022?

2. What is the expected growth rate of the global personal care electrical appliances market during 2023-2028?

3. What are the key factors driving the global personal care electrical appliances market?

4. What has been the impact of COVID-19 on the global personal care electrical appliances market?

5. What is the breakup of the global personal care electrical appliances market based on the product?

6. What is the breakup of the global personal care electrical appliances market based on the type?

7. What is the breakup of the global personal care electrical appliances market based on the distribution channel?

8. What are the key regions in the global personal care electrical appliances market?

9. Who are the key players/companies in the global personal care electrical appliances market?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Personal Care Electrical Appliances Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Product
6.1 Hair Care Appliances
6.1.1 Market Trends
6.1.2 Major Types
6.1.2.1 Hair Dryer
6.1.2.2 Hair Straightener
6.1.2.3 Hair Styler
6.1.3 Market Forecast
6.2 Hair Removal Appliances
6.2.1 Market Trends
6.2.2 Major Types
6.2.2.1 Trimmer
6.2.2.2 Power Shaver
6.2.2.3 Epilator
6.2.2.4 Others
6.2.3 Market Forecast
6.3 Oral Care Appliances
6.3.1 Market Trends
6.3.2 Major Types
6.3.2.1 Powered Toothbrush
6.3.2.2 Oral Irrigator
6.3.3 Market Forecast
6.4 Others
6.4.1 Market Trends
6.4.2 Market Forecast
7 Market Breakup by Type
7.1 Electric
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Battery Operated
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Distribution Channel
8.1 Online
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Offline
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Region
9.1 North America
9.1.1 United States
9.1.1.1 Market Trends
9.1.1.2 Market Forecast
9.1.2 Canada
9.1.2.1 Market Trends
9.1.2.2 Market Forecast
9.2 Asia Pacific
9.2.1 China
9.2.1.1 Market Trends
9.2.1.2 Market Forecast
9.2.2 Japan
9.2.2.1 Market Trends
9.2.2.2 Market Forecast
9.2.3 India
9.2.3.1 Market Trends
9.2.3.2 Market Forecast
9.2.4 South Korea
9.2.4.1 Market Trends
9.2.4.2 Market Forecast
9.2.5 Australia
9.2.5.1 Market Trends
9.2.5.2 Market Forecast
9.2.6 Indonesia
9.2.6.1 Market Trends
9.2.6.2 Market Forecast
9.2.7 Others
9.2.7.1 Market Trends
9.2.7.2 Market Forecast
9.3 Europe
9.3.1 Germany
9.3.1.1 Market Trends
9.3.1.2 Market Forecast
9.3.2 France
9.3.2.1 Market Trends
9.3.2.2 Market Forecast
9.3.3 United Kingdom
9.3.3.1 Market Trends
9.3.3.2 Market Forecast
9.3.4 Italy
9.3.4.1 Market Trends
9.3.4.2 Market Forecast
9.3.5 Spain
9.3.5.1 Market Trends
9.3.5.2 Market Forecast
9.3.6 Russia
9.3.6.1 Market Trends
9.3.6.2 Market Forecast
9.3.7 Others
9.3.7.1 Market Trends
9.3.7.2 Market Forecast
9.4 Latin America
9.4.1 Brazil
9.4.1.1 Market Trends
9.4.1.2 Market Forecast
9.4.2 Mexico
9.4.2.1 Market Trends
9.4.2.2 Market Forecast
9.4.3 Others
9.4.3.1 Market Trends
9.4.3.2 Market Forecast
9.5 Middle East and Africa
9.5.1 Market Trends
9.5.2 Market Breakup by Country
9.5.3 Market Forecast
10 SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Value Chain Analysis
12 Porters Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
14.3.1 Colgate-Palmolive Company
14.3.1.1 Company Overview
14.3.1.2 Product Portfolio
14.3.1.3 Financials
14.3.1.4 SWOT Analysis
14.3.2 Conair Corporation
14.3.2.1 Company Overview
14.3.2.2 Product Portfolio
14.3.3 Helen of Troy Limited
14.3.3.1 Company Overview
14.3.3.2 Product Portfolio
14.3.3.3 Financials
14.3.3.4 SWOT Analysis
14.3.4 Homedics USA LLC (FKA Distributing Co. LLC)
14.3.4.1 Company Overview
14.3.4.2 Product Portfolio
14.3.5 Johnson & Johnson
14.3.5.1 Company Overview
14.3.5.2 Product Portfolio
14.3.5.3 Financials
14.3.5.4 SWOT Analysis
14.3.6 Koninklijke Philips N.V.
14.3.6.1 Company Overview
14.3.6.2 Product Portfolio
14.3.6.3 Financials
14.3.6.4 SWOT Analysis
14.3.7 Lion Corporation
14.3.7.1 Company Overview
14.3.7.2 Product Portfolio
14.3.7.3 Financials
14.3.7.4 SWOT Analysis
14.3.8 Panasonic Corporation
14.3.8.1 Company Overview
14.3.8.2 Product Portfolio
14.3.8.3 Financials
14.3.8.4 SWOT Analysis
14.3.9 Shanghai POVOS Electric Works Co. Ltd.
14.3.9.1 Company Overview
14.3.9.2 Product Portfolio
14.3.9.3 Financials
14.3.9.4 SWOT Analysis
14.3.10 Shiseido Company Limited
14.3.10.1 Company Overview
14.3.10.2 Product Portfolio
14.3.10.3 Financials
14.3.10.4 SWOT Analysis
14.3.11 The Procter & Gamble Company
14.3.11.1 Company Overview
14.3.11.2 Product Portfolio
14.3.11.3 Financials
14.3.11.4 SWOT Analysis

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