North America OTR Tire Market Report by Demand (Original Equipment Market, Replacement Market), Tire Size (Top Tire Sizes in 24’’-30’’, Top Tire Sizes in 31’’-35’’, Top Tire Sizes in 36’’-39’’, Top Tire Sizes in 40’’-50’’, Top Tire Sizes in 51’’-55’’, Top

North America OTR Tire Market Report by Demand (Original Equipment Market, Replacement Market), Tire Size (Top Tire Sizes in 24’’-30’’, Top Tire Sizes in 31’’-35’’, Top Tire Sizes in 36’’-39’’, Top Tire Sizes in 40’’-50’’, Top Tire Sizes in 51’’-55’’, Top Tire Sizes in 56’’-63’’), Tire Type (Radial Tire, Bias Tire), Vehicle Type (Mining Vehicles, Construction & Industrial Vehicles, Agricultural Vehicles, and Others), Distribution Channel (Offline, Online), and Country 2024-2032


The North America OTR tire market size reached 455.9 Thousand Units in 2023. Looking forward, IMARC Group expects the market to reach 726.3 Thousand Units by 2032, exhibiting a growth rate (CAGR) of 5.15% during 2024-2032. The increasing renovation projects, rising demand for minerals, and the growing use of OTR tires in tractors represent some of the key factors driving the market.

Off-the-road (OTR) tire, also known as mud terrain tire, is manufactured using materials, such as natural or synthetic rubber, steel, carbon black, wire, vulcanization accelerator, and silica. It requires high air pressure to support heavy loads and prevent sidewall damages. It also involves specialized rims that are designed to handle their weight and size. It provides high power on unpaved surfaces, including gravel, mud, rock, and loose dirt. It assists in improving durability, enhancing vehicle performance, rolling resistance, reducing tread, and offering stability. It is commonly used in various vehicles, such as all-terrain vehicles (ATVs), tractors, cranes, military trucks, wheel loaders, specialized purpose vehicles, and telescopic handlers. As it has a longer operational life, enhanced stability and reliability, and puncture resistance, the demand for OTR tire is escalating in ultra-high-performance vehicles across the North American region.

North America OTR Tire Market Trends:

There is an increase in the use of OTR tires in heavy equipment, such as bulldozers, excavators, and loaders. This, coupled with the rising number of remodeling and upgradation construction projects in residential and commercial areas, represents one of the major factors strengthening the market growth in the North American region. Moreover, the growing utilization of OTR tires in tractors, combines, sprayers, harvesters, and irrigation equipment for conducting farm-related activities like field plowing, weed controlling, animal handling, and material transporting is influencing the market positively. In addition, the increasing popularity of all-terrain vehicles (ATVs), such as dirt bikes, quads, and other off road vehicles, for various recreational activities and adventure sports is contributing to the market growth in the region. Apart from this, OTR tires are employed in haul trucks, loaders, drilling rigs, longwall machines, and shuttle vehicles of the mining industry on account of their numerous advantages, such as being capable of handling heavy loads, harsh operating conditions, and challenging terrains. This, along with the growing demand for minerals, such as copper, iron, ore, and coal, is creating a positive outlook for the market in North America. Furthermore, the advent of OTR tires that are incorporated with sensors for monitoring tire pressure and temperature and minimizing the risk of potential hazards by providing real-time data analysis is bolstering the growth of the market in the region.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the North America OTR tire market report, along with forecasts at the regional and country level from 2024-2032. Our report has categorized the market based on demand, tire size, tire type, vehicle type and distribution channel.

Demand Insights:
  • Original Equipment Market
  • Replacement Market
The report has provided a detailed breakup and analysis of the North America OTR tire market based on the demand. This includes original equipment market and replacement market. According to the report, replacement market represented the largest segment.

Tire Size Insights:
  • Top Tire Sizes in 24’’-30’’
  • Top Tire Sizes in 31’’-35’’
  • Top Tire Sizes in 36’’-39’’
  • Top Tire Sizes in 40’’-50’’
  • Top Tire Sizes in 51’’-55’’
  • Top Tire Sizes in 56’’-63’’
A detailed breakup and analysis of the North America OTR tire market based on the tire size has also been provided in the report. This includes top tire sizes in 24’’-30’’, top tire sizes in 31’’-35’’, top tire sizes in 36’’-39’’, top tire sizes in 40’’-50’’, top tire sizes in 51’’-55’’, and top tire sizes in 56’’-63’’. According to the report, top tire sizes in 24’’-30’’ accounted for the largest market share.

Tire Type Insights:
  • Radial Tire
  • Bias Tire
The report has provided a detailed breakup and analysis of the North America OTR tire market based on the tire type. This includes radial tire and bias tire. According to the report, bias tire represented the largest segment.

Vehicle Type Insights:
  • Mining Vehicles
  • Construction & Industrial Vehicles
  • Agricultural Vehicles
  • Others
A detailed breakup and analysis of the North America OTR tire market based on the vehicle type has also been provided in the report. This includes mining vehicles, construction and industrial vehicles, agricultural vehicles, and others. According to the report, agricultural vehicles accounted for the largest market share.

Distribution Channel Insights:
  • Offline
  • Online
The report has provided a detailed breakup and analysis of the North America OTR tire market based on the distribution channel. This includes offline and online.

Country Insights:
  • United States
  • Canada
The report has also provided a comprehensive analysis of all the major regional markets, which include United States and Canada. According to the report, United States was the largest market for OTR tire in North America. Some of the factors driving the United States OTR tire market included increased renovation projects, product innovations, integration of advanced technologies, etc.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the North America OTR tire market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Bridgestone Corporation, CMA, LLC, Continental AG, Cooper Tire & Rubber Company, Titan International, Inc., Michelin, Nokian Tyres plc, The Yokohama Rubber Co, Ltd., Toyo Tire Corporation, Trelleborg AB, Triangle Tyre Co., Ltd, Pirelli & C. S.p.A., etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report

1. What was the size of the North America OTR tire market in 2023?

2. What is the expected growth rate of the North America OTR tire market during 2024-2032?

3. What has been the impact of COVID-19 on the North America OTR tire market?

4. What are the key factors driving the North America OTR tire market?

5. What is the breakup of the North America OTR tire market based on the demand?

6. What is the breakup of the North America OTR tire market based on the tire size?

7. What is the breakup of the North America OTR tire market based on the tire type?

8. What is the breakup of the North America OTR tire market based on the vehicle type?

9. What are the key regions in the North America OTR tire market?

10. Who are the key players/companies in the North America OTR tire market?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 North America OTR Tire Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Demand
6.1 Original Equipment Market
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Replacement Market
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Tire Size
7.1 Top Tire Sizes in 24’’-30’’
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Top Tire Sizes in 31’’-35’’
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Top Tire Sizes in 36’’-39’’
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Top Tire Sizes in 40’’-50’’
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Top Tire Sizes in 51’’-55’’
7.5.1 Market Trends
7.5.2 Market Forecast
7.6 Top Tire Sizes in 56’’-63’’
7.6.1 Market Trends
7.6.2 Market Forecast
8 Market Breakup by Tire Type
8.1 Radial Tire
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Bias Tire
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Vehicle Type
9.1 Mining Vehicles
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Construction & Industrial Vehicles
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Agricultural Vehicles
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Others
9.4.1 Market Trends
9.4.2 Market Forecast
10 Market Breakup by Distribution Channel
10.1 Offline
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Online
10.2.1 Market Trends
10.2.2 Market Forecast
11 Market Breakup by Country
11.1 United States
11.1.1 Market Trends
11.1.2 Market Breakup by Demand
11.1.3 Market Breakup by Tire Size
11.1.4 Market Breakup by Tire Type
11.1.5 Market Breakup by Vehicle Type
11.1.6 Market Breakup by Distribution Channel
11.1.7 Market Forecast
11.2 Canada
11.2.1 Market Trends
11.2.2 Market Breakup by Demand
11.2.3 Market Breakup by Tire Size
11.2.4 Market Breakup by Tire Type
11.2.5 Market Breakup by Vehicle Type
11.2.6 Market Breakup by Distribution Channel
11.2.7 Market Forecast
12 SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 Bridgestone Corporation
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.1.3 Financials
16.3.1.4 SWOT Analysis
16.3.2 CMA, LLC
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.3 Continental AG
16.3.3.1 Company overview
16.3.3.2 Product Portfolio
16.3.3.3 Financials
16.3.3.4 SWOT Analysis
16.3.4 Cooper Tire & Rubber Company
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.4.3 Financials
16.3.4.4 SWOT Analysis
16.3.5 Titan International, Inc.
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.5.3 Financials
16.3.6 Michelin
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.7 Nokian Tyres plc
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.7.3 Financials
16.3.8 The Yokohama Rubber Co, Ltd.
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.8.3 Financials
16.3.8.4 SWOT Analysis
16.3.9 Toyo Tire Corporation
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.9.3 Financials
16.3.9.4 SWOT Analysis
16.3.10 Trelleborg AB
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio
16.3.10.3 Financials
16.3.11 Triangle Tyre Co., Ltd
16.3.11.1 Company Overview
16.3.11.2 Product Portfolio
16.3.12 Pirelli & C. S.p.A.
16.3.12.1 Company Overview
16.3.12.2 Product Portfolio
16.3.12.3 Financials
16.3.12.4 SWOT Analysis

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