India Packaged Sweets Market Report by Product Type (Rasgulla and Gulab Jamun, Barfi, Soan Papdi, Peda, Laddoo, and Others), Ingredient Type (Milk and Milk Derivatives, Cereal and Pulses, Dry Fruits, Fruits and Vegetables, and Others), Packaging Type (Box

India Packaged Sweets Market Report by Product Type (Rasgulla and Gulab Jamun, Barfi, Soan Papdi, Peda, Laddoo, and Others), Ingredient Type (Milk and Milk Derivatives, Cereal and Pulses, Dry Fruits, Fruits and Vegetables, and Others), Packaging Type (Boxes, Tin Cans, Plastic Containers), Distribution Channel (Own Brand Stores, Convenience Stores, Supermarkets and Hypermarkets, E-Commerce, Milk Outlets), and Region 2024-2032


The India packaged sweets market size reached INR 6,229.7 Crore in 2023. Looking forward, IMARC Group expects the market to reach INR 25,970.8 Crore by 2032, exhibiting a growth rate (CAGR) of 16.67% during 2024-2032. The rising working population, shifting consumer preferences towards ready-to-serve variants, and easy availability of packed sweets through online and offline distribution channels represent some of the key factors driving the market.

Packaged sweets refer to pre-packaged confectionery products that are available in various shapes, sizes, flavors, and packaging formats, such as boxes, plastic containers, and tin cans, depending on their physical forms and textures. They include rasgulla, gulab jamun, barfi, peda, soan papdi, ladoo, cham cham, and rajbhog. They also incorporate nutritional information printed on the packaging, which allows consumers to make informed decisions about their food choices. They offer a longer shelf-life as compared to non-packaged sweets and facilitate easy transportation over long distances. At present, packaged sweets are easily available in supermarkets, convenience stores, and other retail outlets across India.

Market Trends:

The expanding food packaging sector, along with the increasing consumer consciousness towards food hygiene and cleanliness currently represents one of the key factors positively influencing the market in India. In addition, the rising working population, hectic work schedules, and shifting consumer preferences from traditional or home-cooked sweets towards packaged and ready-to-serve variants are strengthening the market growth in the country. Moreover, the inflating disposable incomes of individuals and the easy availability of packed sweets through both online and offline distribution channels are propelling the market growth in India. Additionally, the ongoing trend of gifting sweets as a part of Indian culture at social and cultural gatherings, such as weddings, and festivals, celebrations are fueling the market growth. Besides this, stringent regulations about food labeling and maintaining product safety during the packaging of sweets enables building of the consumer trust and influences their choices while purchasing. In addition, key market players operating in the country are introducing numerous organic, vegan, and lactose-free sweets variants for children and people with chronic medical disorders, such as diabetes. They are also focusing on nanofabrication and biodegradable and flexible packaging, which is creating a favorable market outlook. Other factors, such as increasing investments in marketing strategies, such as social media promotion and digital display and banner advertising, expansion of the e-commerce sector, and improvement in the logistic sector are stimulating the growth of the market across India.

IMARC Group provides an analysis of the key trends in each sub-segment of the India packaged sweets market report, along with forecasts at the country and regional level from 2024-2032. Our report has categorized the market based on product type, ingredient type, packaging type and distribution channel.

Product Type Insights:
  • Rasgulla and Gulab Jamun
  • Barfi
  • Soan Papdi
  • Peda
  • Laddoo
  • Others
The report has provided a detailed breakup and analysis of the market based on the product type. This includes rasgulla and gulab jamun, barfi, soan papdi, peda, laddoo, and others. According to the report, rasgulla and gulab jamun represented the largest segment.

Ingredient Type Insights:
  • Milk and Milk Derivatives
  • Cereal and Pulses
  • Dry Fruits
  • Fruits and Vegetables
  • Others
The report has provided a detailed breakup and analysis of the market based on the ingredient type. This includes milk and milk derivatives, cereal and pulses, dry fruits, fruits and vegetables, and others. According to the report, milk and milk derivatives represented the largest segment.

Packaging Type Insights:
  • Boxes
  • Tin Cans
  • Plastic Containers
The report has provided a detailed breakup and analysis of the market based on the packaging type. This includes boxes, tin cans, and plastic containers. According to the report, boxes represented the largest segment.

Distribution Channel Insights:
  • Own Brand Stores
  • Convenience Stores
  • Supermarkets and Hypermarkets
  • E-Commerce
  • Milk Outlets
A detailed breakup and analysis of the market based on the distribution channel has also been provided in the report. This includes own brand stores, convenience stores, supermarkets and hypermarkets, e-commerce, and milk outlets. According to the report, own brand stores accounted for the largest market share.

Regional Insights:
  • North India
  • West and Central India
  • South India
  • East India
The report has also provided a comprehensive analysis of all the major regional markets, which include North India, West and Central India, South India, and East India. According to the report, North India was the largest market for packaged sweets. Some of the factors driving the North India packaged sweets market included rising income levels of individuals, expanding e-commerce sector, improvement in supply chain, etc.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the India packaged sweets industry. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Banchharam, Bikanervala Foods Private Limited, Bikaji Food International Limited, Bihar State Co-operative Milk Producers Federation Limited (COMFED), Gujarat Co-operative Milk Marketing Federation Limited, Haldiram's, Karnataka Co-operative Milk Producers Federation Limited (KMF), KC Das Private Limited, Lal Sweets Private Limited, Orissa State Co-operative Milk Producers Federation Limited (OMFED), Parag Milk Foods Limited, Tamil Nadu Co-operative Milk Producers Federation Limited (TCMF), etc.

Key Questions Answered in This Report

1. What was the size of the India packaged sweets market in 2023?

2. What is the expected growth rate of the India packaged sweets market during 2024-2032?

3. What has been the impact of COVID-19 on the India packaged sweets industry?

4. What are the key factors driving the India packaged sweets industry?

5. What is the breakup of the India packaged sweets market based on the product type?

6. What is the breakup of the India packaged sweets market based on the ingredient type?

7. What is the breakup of the India packaged sweets market based on the packaging type?

8. What is the breakup of the India packaged sweets market based on the distribution channel?

9. What are the key regions in the India packaged sweets market?

10. Who are the key players/companies in the India packaged sweets market?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India Sweets Market
5.1 Market Performance
5.2 Market Forecast
5.3 Market Breakup by Sector
5.4 Market Breakup by Organized Sector
6 India Packaged Sweets Market
6.1 Market Overview
6.2 Market Performance
6.3 Impact of COVID-19
6.4 Market Breakup by Product Type
6.5 Market Breakup by Ingredient Type
6.6 Market Breakup by Packaging Type
6.7 Market Breakup by Distribution Channel
6.8 Market Breakup by Region
6.9 Market Forecast
7 Market Breakup by Product Type
7.1 Rasgulla and Gulab Jamun
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Barfi
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Soan Papdi
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Peda
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Laddoo
7.5.1 Market Trends
7.5.2 Market Forecast
7.6 Others
7.6.1 Market Trends
7.6.2 Market Forecast
8 Market Breakup by Ingredient Type
8.1 Milk and Milk Derivatives
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Cereal and Pulses
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Dry Fruits
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Fruits and Vegetables
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast
9 Market Breakup by Packaging Type
9.1 Boxes
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Tin Cans
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Plastic Containers
9.3.1 Market Trends
9.3.2 Market Forecast
10 Market Breakup by Distribution Channel
10.1 Own Brand Stores
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Convenience Stores
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Supermarkets and Hypermarkets
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 E-Commerce
10.4.1 Market Trends
10.4.2 Market Forecast
10.5 Milk Outlets
10.5.1 Market Trends
10.5.2 Market Forecast
11 Market Breakup by Region
11.1 North India
11.1.1 Market Trends
11.1.2 Market Breakup by States
11.1.3 Market Forecast
11.2 West and Central India
11.2.1 Market Trends
11.2.2 Market Breakup by States
11.2.3 Market Forecast
11.3 South India
11.3.1 Market Trends
11.3.2 Market Breakup by States
11.3.3 Market Forecast
11.4 East India
11.4.1 Market Trends
11.4.2 Market Breakup by States
11.4.3 Market Forecast
12 SWOT Analysis
12.1 Strengths
12.2 Weaknesses
12.3 Opportunities
12.4 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profile of Key Players
16.3.1 Banchharam
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.2 Bikanervala Foods Private Limited
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.2.3 Financials
16.3.3 Bikaji Food International Limited
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio
16.3.4 Bihar State Co-operative Milk Producers Federation Limited (COMFED)
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.5 Gujarat Co-operative Milk Marketing Federation Limited
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.5.3 Financials
16.3.6 Haldiram's
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.6.3 Financials
16.3.7 Karnataka Co-operative Milk Producers Federation Limited (KMF)
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.8 KC Das Private Limited
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.9 Lal Sweets Private Limited
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.10 Orissa State Co-operative Milk Producers Federation Limited (OMFED)
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio
16.3.11 Parag Milk Foods Limited
16.3.11.1 Company Overview
16.3.11.2 Product Portfolio
16.3.11.3 Financials
16.3.12 Tamil Nadu Co-operative Milk Producers Federation Limited (TCMF)
16.3.12.1 Company Overview
16.3.12.2 Product Portfolio
16.3.12.3 Financials

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