India Packaged Jaggery Market Report by Product Type (Sugarcane Jaggery, Palm Jaggery, Coconut Jaggery), Form (Powder/Granules, Block, Liquid), Pack Type (Plastic Pouches, Jars, and Others), Pack Size (500 gm, 1000 gm, 250 gm, and Others), Distribution Ch

India Packaged Jaggery Market Report by Product Type (Sugarcane Jaggery, Palm Jaggery, Coconut Jaggery), Form (Powder/Granules, Block, Liquid), Pack Type (Plastic Pouches, Jars, and Others), Pack Size (500 gm, 1000 gm, 250 gm, and Others), Distribution Channel (General Trade, Modern Trade, Online), and Region 2024-2032


The India packaged jaggery market size reached INR 63.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach INR 186.0 Billion by 2032, exhibiting a growth rate (CAGR) of 12.31% during 2024-2032. The significant growth in the food packaging industry, the high prevalence of diabetes, CVDs, and obesity, and the increasing awareness about the numerous health benefits of the product represent some of the key factors driving the market.

Packaged jaggery refers to a form of jaggery that is pre-packaged and sold in the market. Jaggery is a traditional non-centrifugal sweetener made from sugarcane juice and widely used in many parts of the world. It is made by boiling the sugarcane juice until it reaches a thick consistency, then pouring it into molds or shaping it into blocks. Once the jaggery has cooled and hardened, it is packaged for sale. Packaged jaggery is found in various forms, including powder, cubes, and liquid. It has several advantages over traditional jaggery sold in open markets. It is hygienically packed and sealed, ensuring it is free from contaminants. Moreover, packaged jaggery is convenient, as it can be easily stored and transported. Apart from this, it has a longer shelf life than traditional jaggery, making it easier to store for long periods. It is used in various food preparations, including sweets, desserts, and beverages. It is also used as a natural sweetener in tea and coffee.

India Packaged Jaggery Market Trends:

The market in India is primarily driven by the expanding food packaging sector and increasing consumer awareness toward food hygiene and cleanliness. Moreover, the rising health concerns associated with the high prevalence of diabetes, CVDs, obesity, etc., are shifting toward jaggery from white sugar. The market for packaged jaggery is also augmented by the growing awareness of its numerous health benefits, including relieving fatigue, improving bone health, and maintaining blood pressure levels. Jaggery is a common ingredient used in several traditional Indian cuisines as a sweetener, flavoring agent, and color enhancer. With the increasing levels of urbanization and improving consumer living standards, there is a significant demand for processed and premium-quality food products, including packaged jaggery. Additionally, the introduction of stringent norms by the Food Safety and Standards Authority of India (FSSAI) for food labeling and maintaining product safety during the processing and packaging of jaggery is positively influencing the market. Furthermore, the growing consumer preference for clean-label and organic product variants with no added colors, synthetic flavors, preservatives, etc., is also driving the market for packaged jaggery in India. Packaged jaggery's wide availability across brick-and-mortar and e-commerce platforms is further catalyzing its sales.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the India packaged jaggery market report, along with forecasts at the country and regional level from 2024-2032. Our report has categorized the market based on product type, form, pack type, pack size and distribution channel.

Product Type Insights:
  • Sugarcane Jaggery
  • Palm Jaggery
  • Coconut Jaggery
The report has provided a detailed breakup and analysis of the packaged jaggery market based on the product type. This includes sugarcane jaggery, palm jaggery, and coconut jaggery. Among these, sugarcane jaggery represents the largest segment.

Form Insights:
  • Powder/Granules
  • Block
  • Liquid
A detailed breakup and analysis of the packaged jaggery market based on the form have also been provided in the report. This includes powder/granules, block, and liquid. Among these, powder/granules represent the largest segment.

Pack Type Insights:
  • Plastic Pouches
  • Jars
  • Others
The report has provided a detailed breakup and analysis of the packaged jaggery market based on the pack type. This includes plastic pouches, jars, and others. Among these, plastic pouches represent the largest segment.

Pack Size Insights:
  • 500 gm
  • 1000 gm
  • 250 gm
  • Others
A detailed breakup and analysis of the packaged jaggery market based on the pack size have also been provided in the report. This includes 500 gm, 1000 gm, 250 gm, and others. Among these, 500 gm represents the largest segment.

Distribution Channel Insights:
  • General Trade
  • Modern Trade
  • Online
A detailed breakup and analysis of the packaged jaggery market based on the distribution channel have also been provided in the report. This includes general trade, modern trade, and online. Among these, general trade represents the largest segment.

Regional Insights:
  • North India
  • West & Central India
  • South India
  • East India
The report has also provided a comprehensive analysis of all the major regional markets, which include North India, West and Central India, South India, and East India. Among these, West and Central India represent the largest segment.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the India packaged jaggery market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include 24 Mantra Organic, A.K.S. Trading Corporations, B&B Organics, Desi Village Agro Foods India (P) Ltd, Dhampur Green, Geographical Indications Tagged World Premium Products Pvt Ltd, Maple Leaf Project, Miltop Exports, Nutriplato, Organic India Pvt Ltd (Fab India), Organic Tattva (Mehrotra Consumer Products Pvt.), Patanjali Ayurveda Limited, Sriveda Sattva Private Limited, Truefarm, Two Brothers Organic Farms, and Vayam. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report

1. What was the size of the India packaged jaggery market in 2023?

2. What is the expected growth rate of the India packaged jaggery market during 2024-2032?

3. What has been the impact of COVID-19 on the India packaged jaggery market?

4. What are the key factors driving the India packaged jaggery market?

5. What is the breakup of the India packaged jaggery market based on the product type?

6. What is the breakup of the India packaged jaggery market based on the form?

7. What is the breakup of the India packaged jaggery market based on the pack type?

8. What is the breakup of the India packaged jaggery market based on the pack size?

9. What is the breakup of the India packaged jaggery market based on the distribution channel?

10. What are the key regions in the India packaged jaggery market?

11. Who are the key players/companies in the India packaged jaggery market?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India Packaged Jaggery Market
5.1 Market Performance
5.1.1 Value Trends
5.1.2 Volume Trends
5.2 Impact of COVID-19
5.3 Market Forecast
5.3.1 Value Trends
5.3.2 Volume Trends
6 Market Breakup by Product Type
6.1 Sugarcane Jaggery
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Palm Jaggery
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Coconut Jaggery
6.3.1 Market Trends
6.3.2 Market Forecast
7 Market Breakup by Form
7.1 Powder/Granules
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Block
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Liquid
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by Pack Type
8.1 Plastic Pouches
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Jars
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Others
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Pack Size
9.1 500 gm
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 1000 gm
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 250 gm
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Others
9.4.1 Market Trends
9.4.2 Market Forecast
10 Market Breakup by Distribution Channel
10.1 General Trade
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Modern Trade
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Online
10.3.1 Market Trends
10.3.2 Market Forecast
11 Market Breakup by Region
11.1 North India
11.1.1 Market Trends
11.1.2 Market Breakup by States
11.1.3 Market Forecast
11.2 West and Central India
11.2.1 Market Trends
11.2.2 Market Breakup by States
11.2.3 Market Forecast
11.3 South India
11.3.1 Market Trends
11.3.2 Market Breakup by States
11.3.3 Market Forecast
11.4 East India
11.4.1 Market Trends
11.4.2 Market Breakup by States
11.4.3 Market Forecast
12 SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profile of Key Players
16.3.1 24 Mantra Organic
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.2 A.K.S. Trading Corporations
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.3 B&B Organics
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio
16.3.4 Desi Village Agro Foods India (P) Ltd
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.5 Dhampur Green
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.6 Geographical Indications Tagged World Premium Products Pvt Ltd
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.7 Maple Leaf Project
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.8 Miltop Exports
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.9 Nutriplato
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.10 Organic India Pvt Ltd (Fab India)
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio
16.3.11 Organic Tattva (Mehrotra Consumer Products Pvt.)
16.3.11.1 Company Overview
16.3.11.2 Product Portfolio
16.3.12 Patanjali Ayurveda Limited
16.3.12.1 Company Overview
16.3.12.2 Product Portfolio
16.3.13 Sriveda Sattva Private Limited
16.3.13.1 Company Overview
16.3.13.2 Product Portfolio
16.3.14 Truefarm
16.3.14.1 Company Overview
16.3.14.2 Product Portfolio
16.3.15 Two Brothers Organic Farms
16.3.15.1 Company Overview
16.3.15.2 Product Portfolio
16.3.16 Vayam
16.3.16.1 Company Overview
16.3.16.2 Product Portfolio

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