Frozen Pizza Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Frozen Pizza Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028


Market Overview:

The global frozen pizza market size reached US$ 16.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 23.8 Billion by 2028, exhibiting a growth rate (CAGR) of 6.1% during 2023-2028.

Frozen pizza is a half-baked pizza that is prepared using yeasted flatbread dough and stored for later consumption. It is usually topped with different kinds of cheese, sauces and meats such as ham and chicken. Once prepared, frozen pizzas are preserved at very low temperatures, i.e., flash-frozen to lock-in their nutritional value and taste. In comparison to freshly baked pizzas, frozen pizzas need to be cooked further before consumption. They also have a longer shelf life, are economical and assist in reducing the overall wastage of food.


Increasing urbanization and growing demand for convenience food products are the key factors driving the growth of the market. Due to changing lifestyles, dietary patterns and hectic schedules, consumers are increasingly opting for easy to cook and ready-to-eat meal options. This trend, coupled with the increasing working population, is favoring the growth of the market. Additionally, growing health consciousness amongst consumers has led to the launch of gluten- and dairy-free product variants, which are gaining rapid popularity among consumers. Innovative toppings, organic ingredients, and vegan options are also contributing to the extensive demand for frozen pizzas. Some of the other factors such as a rapid increase in the number of retail outlets and Quick Serving Restaurants (QSRs), along with the utilization of advanced technologies for production, storage and supply of the products for minimal wastage of food and resources is also driving the market further.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global frozen pizza market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on crust type, size, product type, topping and distribution.

Breakup by Pizza Crust Type:

Thin Crust
Thick Crust
Stuffed Crust
Others

Breakup by Size:

Small
Medium
Large

Breakup by Product Type:

Regular Frozen Pizza
Premium Frozen Pizza
Gourmet Frozen Pizza

Breakup by Topping:

Cheese
Meat
Fruits and Vegetables
Others

Breakup by Distribution:

Food Chain Services
Modern Trade
Departmental Stores
Online Stores
Others

Breakup by Region:

North America

United States
Canada

Asia Pacific

China
Japan
India
South Korea
Australia
Indonesia
Others

Europe

Germany
France
United Kingdom
Italy
Spain
Russia
Others

Latin America

Brazil
Mexico
Others

Middle East and Africa

Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Amy's Kitchen Inc., Atkins Nutritionals Holdings Inc. (The Simply Good Foods Company), Conagra Brands Inc., Daiya Foods Inc. (Otsuka Pharmaceutical Co. Ltd.), Dr. Oetker GmbH, Freiberger Lebensmittel GmbH & Co. (Südzucker AG), General Mills Inc., McCain Foods Limited, Nestlé S.A., Newman's Own Inc., The Kraft Heinz Company, etc.

Key Questions Answered in This Report:

What was the size of the global frozen pizza market in 2022?

What is the expected growth rate of the global frozen pizza market during 2023-2028?

What are the key factors driving the global frozen pizza market?

What has been the impact of COVID-19 on the global frozen pizza market?

What is the breakup of the global frozen pizza market based on the pizza crust type?

What is the breakup of the global frozen pizza market based on the size?

What is the breakup of the global frozen pizza market based on the product type?

What is the breakup of the global frozen pizza market based on the topping?

What is the breakup of the global frozen pizza market based on the distribution?

What are the key regions in the global frozen pizza market?

Who are the key players/companies in the global frozen pizza market?


1 Preface
2 Scope and Methodology 
  2.1 Objectives of the Study
  2.2 Stakeholders
  2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
  2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
  2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
  4.1 Overview
  4.2 Key Industry Trends
5 Global Frozen Pizza Market
  5.1 Market Overview
  5.2 Market Performance
  5.3 Impact of COVID-19
  5.4 Market Forecast
6 Market Breakup by Crust Type
  6.1 Thin Crust
6.1.1 Market Trends
6.1.2 Market Forecast
  6.2 Thick Crust
6.2.1 Market Trends
6.2.2 Market Forecast
  6.3 Stuffed Crust
6.3.1 Market Trends
6.3.2 Market Forecast
  6.4 Others
6.4.1 Market Trends
6.4.2 Market Forecast
7 Market Breakup by Size
  7.1 Small
7.1.1 Market Trends
7.1.2 Market Forecast
  7.2 Medium
7.2.1 Market Trends
7.2.2 Market Forecast
  7.3 Large
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by Product Type
  8.1 Regular Frozen Pizza
8.1.1 Market Trends
8.1.2 Market Forecast
  8.2 Premium Frozen Pizza
8.2.1 Market Trends
8.2.2 Market Forecast
  8.3 Gourmet Frozen Pizza
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Topping
  9.1 Cheese
9.1.1 Market Trends
9.1.2 Market Forecast
  9.2 Meat
9.2.1 Market Trends
9.2.2 Market Forecast
  9.3 Fruits and Vegetables
9.3.1 Market Trends
9.3.2 Market Forecast
  9.4 Others
9.4.1 Market Trends
9.4.2 Market Forecast
10 Market Breakup by Distribution
  10.1 Food Chain Services
10.1.1 Market Trends
10.1.2 Market Forecast
  10.2 Modern Trade
10.2.1 Market Trends
10.2.2 Market Forecast
  10.3 Departmental Stores
10.3.1 Market Trends
10.3.2 Market Forecast
  10.4 Online Stores
10.4.1 Market Trends
10.4.2 Market Forecast
  10.5 Others
10.5.1 Market Trends
10.5.2 Market Forecast
11 Market Breakup by Region
  11.1 North America
11.1.1 United States
11.1.1.1 Market Trends
11.1.1.2 Market Forecast
11.1.2 Canada
11.1.2.1 Market Trends
11.1.2.2 Market Forecast
  11.2 Asia Pacific
11.2.1 China
11.2.1.1 Market Trends
11.2.1.2 Market Forecast
11.2.2 Japan
11.2.2.1 Market Trends
11.2.2.2 Market Forecast
11.2.3 India
11.2.3.1 Market Trends
11.2.3.2 Market Forecast
11.2.4 South Korea
11.2.4.1 Market Trends
11.2.4.2 Market Forecast
11.2.5 Australia
11.2.5.1 Market Trends
11.2.5.2 Market Forecast
11.2.6 Indonesia
11.2.6.1 Market Trends
11.2.6.2 Market Forecast
11.2.7 Others
11.2.7.1 Market Trends
11.2.7.2 Market Forecast
  11.3 Europe
11.3.1 Germany
11.3.1.1 Market Trends
11.3.1.2 Market Forecast
11.3.2 France
11.3.2.1 Market Trends
11.3.2.2 Market Forecast
11.3.3 United Kingdom
11.3.3.1 Market Trends
11.3.3.2 Market Forecast
11.3.4 Italy
11.3.4.1 Market Trends
11.3.4.2 Market Forecast
11.3.5 Spain
11.3.5.1 Market Trends
11.3.5.2 Market Forecast
11.3.6 Russia
11.3.6.1 Market Trends
11.3.6.2 Market Forecast
11.3.7 Others
11.3.7.1 Market Trends
11.3.7.2 Market Forecast
  11.4 Latin America
11.4.1 Brazil
11.4.1.1 Market Trends
11.4.1.2 Market Forecast
11.4.2 Mexico
11.4.2.1 Market Trends
11.4.2.2 Market Forecast
11.4.3 Others
11.4.3.1 Market Trends
11.4.3.2 Market Forecast
  11.5 Middle East and Africa
11.5.1 Market Trends
11.5.2 Market Breakup by Country
11.5.3 Market Forecast
12 SWOT Analysis
  12.1 Overview
  12.2 Strengths
  12.3 Weaknesses
  12.4 Opportunities
  12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
  14.1 Overview
  14.2 Bargaining Power of Buyers
  14.3 Bargaining Power of Suppliers
  14.4 Degree of Competition
  14.5 Threat of New Entrants
  14.6 Threat of Substitutes
15 Price Indicators
16 Competitive Landscape
  16.1 Market Structure
  16.2 Key Players
  16.3 Profiles of Key Players
16.3.1 Amy's Kitchen Inc.
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio 
16.3.2 Atkins Nutritionals Holdings Inc. (The Simply Good Foods Company)
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.3 Conagra Brands Inc.
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio 
16.3.3.3 Financials 
16.3.3.4 SWOT Analysis
16.3.4 Daiya Foods Inc. (Otsuka Pharmaceutical Co. Ltd.)
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio 
16.3.5 Dr. Oetker GmbH
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio 
16.3.6 Freiberger Lebensmittel GmbH & Co. (Südzucker AG)
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.7 General Mills Inc.
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio 
16.3.7.3 Financials 
16.3.7.4 SWOT Analysis
16.3.8 McCain Foods Limited
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio 
16.3.9 Nestlé S.A.
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio 
16.3.9.3 Financials 
16.3.9.4 SWOT Analysis
16.3.10 Newman's Own Inc.
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio 
16.3.11 The Kraft Heinz Company
16.3.11.1 Company Overview
16.3.11.2 Product Portfolio 
16.3.11.3 Financials 
16.3.11.4 SWOT Analysis

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