Enterprise Streaming Media Market Report by Solution (Video Conferencing, Video Content Management, Webcasting, Web Conferencing), Service (Professional Service, Managed Service, Support and Maintenance), Deployment (Cloud-based, On-premises), Enterprise Size (Small and Medium-sized Enterprises, Large Enterprise), Application (Team Collaboration and Knowledge Transfer, Corporate Communication, Training and Development, Marketing, and Others), End Use (BFSI, Healthcare, Manufacturing, Government, IT and Telecom, Media and Entertainment, Retail, and Others), and Region 2023-2028
Market Overview:
The global enterprise streaming media market size reached US$ 29.59 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 79.16 Billion by 2028, exhibiting a growth rate (CAGR) of 17.65% during 2023-2028. The increasing establishment of public and private organizations, rising adoption of remote and hybrid work modules, and the widespread adoption of cloud-based streaming platforms in various organizations for training and business development purposes represent some of the key factors driving the market.
Enterprise streaming media relies on streaming technologies within an organization and business setting to deliver audio, video, and multimedia content to employees, customers, and partners. It involves the distribution of live or pre-recorded content over computer systems using the Internet or an internal network infrastructure. It allows organizations to reach a geographically dispersed audience and facilitate real-time communication. It offers various security features, such as content encryption, authentication, and access controls. It also enables interactive features like chat, polling, and questions and answers (Q&A), which allows the participants to engage with the content and speakers. Besides this, it enhances communication skills and facilitates knowledge sharing, training, and engaging with stakeholders through multimedia content. As a result, enterprise streaming media is widely employed in various sectors, such as banking, financial services and insurance (BFSI), healthcare, manufacturing, government, information technology (IT) and telecom, media and entertainment, and retail.
Enterprise Streaming Media Market Trends:
The expansion of public and private organizations and the growing need for visual and interactive content in corporate training, internal communications, and customer engagement is facilitating the adoption of enterprise streaming media solutions across the globe. Additionally, the rising trend of remote and hybrid work models and increasing reliance on streaming media for virtual meetings, webinars, and training sessions are creating a positive market outlook. This, along with the extensive investments by various organizations in streaming platforms to ensure seamless communication and engagement among employees is favoring market growth. Apart from this, the widespread adoption of cloud-based streaming platforms to handle varying audience sizes and reduce infrastructure costs is contributing to market growth. Cloud-based streaming solutions offer scalability, flexibility, and cost efficiencies as compared to on-premises infrastructure. Furthermore, the introduction of energy-efficient encoding technologies and adaptive bitrate streaming helps in reducing the carbon footprint and supports sustainable practices. Moreover, the deployment of the fifth-generation (5G) wireless communication networks and high-speed broadband connectivity are resulting in the rising need for advanced enterprise streaming solutions and services. Moreover, the increasing reliance of businesses on social media platforms to introduce and promote their products and services and expand their market reach and overall profitability is propelling market growth.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the global enterprise streaming media market, along with forecasts at the global, regional, and country levels from 2023-2028. Our report has categorized the market based on solution, service, deployment, enterprise size, application, and end use.
Solution Insights:
Video Conferencing
Video Content Management
Webcasting
Web Conferencing
The report has provided a detailed breakup and analysis of the enterprise streaming media market based on the solution. This includes video conferencing, video content management, web casting, and web conferencing. According to the report, web conferencing represented the largest segment.
Service Insights:
Professional Service
Managed Service
Support and Maintenance
The report has provided a detailed breakup and analysis of the enterprise streaming media market based on service type. This includes professional service, managed service, and support and maintenance. According to the report, professional service represented the largest segment.
Deployment Insights:
Cloud-based
On-premises
The report has provided a detailed breakup and analysis of the enterprise streaming media market based on organization size. This includes cloud-based and on-premises. According to the report, on-premises represented the largest segment.
Enterprise Size Insights:
Small and Medium-sized Enterprises
Large Enterprise
A detailed breakup and analysis of the enterprise streaming media market based on the enterprise size has also been provided in the report. This includes small and medium-sized enterprises and large enterprise. According to the report, large enterprise accounted for the largest market share.
Application Insights:
Team Collaboration and Knowledge Transfer
Corporate Communication
Training and Development
Marketing
Others
A detailed breakup and analysis of the enterprise streaming media market based on the application has also been provided in the report. This includes team collaboration and knowledge transfer, corporate communication, training and development, marketing, and others.
End Use Insights:
BFSI
Healthcare
Manufacturing
Government
IT and Telecom
Media and Entertainment
Retail
Others
The report has provided a detailed breakup and analysis of the enterprise streaming media market based on end use. This includes BFSI, healthcare, manufacturing, government, IT and telecom, media and entertainment, retail, and others. According to the report, BFSI represented the largest segment.
Regional Insights:
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for help desk outsourcing. Some of the factors driving the North America enterprise streaming media market included the increasing use of streaming media solutions across different industry verticals, rising influence of social media platforms, availability of high-speed internet connectivity, etc.
Competitive Landscape:
The report has also provided a comprehensive analysis of the competitive landscape in the global helpdesk outsourcing market. Detailed profiles of all major companies have been provided. Some of the companies covered include Adobe Inc., Amazon Web Services Inc. (Amazon.com Inc.), Apple Inc., AVI-SPL, Haivision, Hive Streaming, IBM Corporation, Plantronics Inc. (HP Inc.), Streambox Inc., Wowza Media Systems LLC, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Key Questions Answered in This Report:
How has the global enterprise streaming media market performed so far, and how will it perform in the coming years?
What are the drivers, restraints, and opportunities in the global enterprise streaming media market?
What is the impact of each driver, restraint, and opportunity on the global enterprise streaming media market?
What are the key regional markets?
Which countries represent the most attractive enterprise streaming media market?
What is the breakup of the market based on the solution?
Which is the most attractive solution in the enterprise streaming media market?
What is the breakup of the market based on the service?
Which is the most attractive service in the enterprise streaming media market?
What is the breakup of the market based on the deployment?
Which is the most attractive deployment in the enterprise streaming media market?
What is the breakup of the market based on the enterprise size?
Which is the most attractive enterprise size in the enterprise streaming media market?
What is the breakup of the market based on the application?
Which is the most attractive application in the enterprise streaming media market?
What is the breakup of the market based on the end use?
Which is the most attractive end use in the enterprise streaming media market?
What is the competitive structure of the global enterprise streaming media market?
Who are the key players/companies in the global enterprise streaming media market?