Bath Soap Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Bath Soap Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

The global bath soap market size reached US$ 22.7 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 29.3 Billion by 2028, exhibiting a growth rate (CAGR) of 4.1% during 2023-2028.

Bath soaps are personal care products made from a combination of alkalis, such as caustic soda and caustic potash. They also comprise glycerin, animal or vegetable fats, propylene glycol, allantoin, sodium laureth sulfate (SLS), and triethanolamine. They assist in unclogging pores, removing dirt and debris, and conditioning the skin. As they aid in maintaining the overall hygiene of an individual and are available in the form of powder, bar, flakes, or liquid, the demand for bath soaps is escalating across the globe.

Bath Soap Market Trends:
Due to the significant rise in pollution levels , there is an increase in the utilization of bath soaps around the world for protecting skin from infectious pollutants. This represents one of the key factors positively influencing the market. Apart from this, the easy availability of eco-friendly bath soaps made from organic and vegan ingredients are strengthening the growth of the market. Furthermore, leading players are focusing on the launch of innovative products with attractive and biodegradable packaging to expand their product portfolio. These players are also introducing premium product variants, which are made using an exotic ingredient selection, on account of improved living standards and growing awareness among the masses about personal hygiene. Besides this, they are considerably investing in engaging promotional campaigns like celebrity endorsements to create brand presence and expand the overall sales. Besides this, the rising cases of coronavirus disease (COVID-19) are positively influencing the sales of bath soaps via online distribution channels across the globe. This can be accredited to the implementation of stringent lockdown regulations in numerous counties and the surging need for the adoption of social distancing measures.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global bath soap market report, along with forecasts at the global and regional level from 2023-2028. Our report has categorized the market based on product type, form and distribution channel.

Breakup by Product Type:

Premium Products
Mass Products

At present, mass products account for majority of the total global market as they are affordable as compared to premium products.

Breakup by Form:

Solid Bath Soaps
Liquid Bath Soaps

Presently, solid bath soaps hold the largest market share as their packaging is more eco-friendly.

Breakup by Distribution Channel:

Supermarkets and hypermarkets
Convenience stores
Pharmacies
Specialty Stores
Online
Others

Breakup by Region:

Asia Pacific
Europe
North America
Latin America
Middle East and Africa

Amongst these, Asia Pacific enjoys the leading position in the market due to the significantly growing population in the region.

Competitive Landscape:
The competitive landscape of the industry has also been examined, along with the profiles of the key players being Procter and Gamble, Unilever and Colgate Palmolive.

This report provides a deep insight into the global bath soap industry covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. The report also provides a comprehensive analysis for setting up a bath soap manufacturing plant. The study analyses the processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the bath soap industry in any manner.

Key Questions Answered in This Report
1. What was the size of the global bath soap market in 2022?
2. What is the expected growth rate of the global bath soap market during 2023-2028?
3. What are the key factors driving the global bath soap market?
4. What has been the impact of COVID-19 on the global bath soap market?
5. What is the breakup of the global bath soap market based on the product type?
6. What is the breakup of the global bath soap market based on the form?
7. What are the key regions in the global bath soap market?
8. Who are the key companies/players in the global bath soap market?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Bath Soap Industry
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Region
5.5 Market Breakup by Product Type
5.6 Market Breakup by Form
5.7 Market Breakup by Distribution Channel
5.8 Market Forecast
5.9 SWOT Analysis
5.9.1 Overview
5.9.2 Strengths
5.9.3 Weaknesses
5.9.4 Opportunities
5.9.5 Threats
5.10 Value Chain Analysis
5.10.1 Research and Development
5.10.2 Raw Material Procurement
5.10.3 Manufacturing
5.10.4 Distribution
5.10.5 Exports
5.10.6 Retailers
5.10.7 End-Use
5.11 Porter’s Five Forces Analysis
5.11.1 Overview
5.11.2 Bargaining Power of Buyers
5.11.3 Bargaining Power of Suppliers
5.11.4 Degree of Competition
5.11.5 Threat of New Entrants
5.11.6 Threat of Substitutes
5.12 Price Analysis
5.12.1 Key Price Indicators
5.12.2 Price Structure
5.12.3 Margin Analysis
5.13 Key Market Drivers and Success Factors
6 Performance of Key Regions
6.1 Asia Pacific
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Europe
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 North America
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Latin America
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Middle East and Africa
6.5.1 Market Trends
6.5.2 Market Forecast
7 Performance by Product Type
7.1 Premium Products
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Mass Products
7.2.1 Market Trends
7.2.2 Market Forecast
8 Performance by Form
8.1 Solid Bath Soaps
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Liquid Bath Soaps
8.2.1 Market Trends
8.2.2 Market Forecast
9 Performance by Distribution Channel
9.1 Supermarkets and Hypermarkets
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Convenience Stores
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Pharmacies
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Specialty Stores
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Online
9.5.1 Market Trends
9.5.2 Market Forecast
9.6 Others
9.6.1 Market Trends
9.6.2 Market Forecast
10 Competitive Landscape
10.1 Competitive Structure
10.2 Market Breakup of Key Players
11 Bath Soap Manufacturing Process
11.1 Product Overview
11.2 Detailed Process Flow
11.3 Various Types of Unit Operations Involved
11.4 Mass Balance and Raw Material Requirements
12 Project Details, Requirements and Costs Involved
12.1 Land Requirements and Expenditures
12.2 Construction Requirements and Expenditures
12.3 Plant Layout
12.4 Plant Machinery
12.5 Raw Material Requirements and Expenditures
12.6 Raw Material and Final Product Pictures
12.7 Packaging Requirements and Expenditures
12.8 Transportation Requirements and Expenditures
12.9 Utility Requirements and Expenditures
12.10 Manpower Requirements and Expenditures
12.11 Other Capital Investments
13 Loans and Financial Assistance
14 Project Economics
14.1 Capital Cost of the Project
14.2 Techno-Economic Parameters
14.3 Product Pricing and Margins Across Various Levels of the Supply Chain
14.4 Taxation and Depreciation
14.5 Income Projections
14.6 Expenditure Projections
14.7 Financial Analysis
14.8 Profit Analysis
15 Key Player Profiles
15.1 Procter and Gamble
15.1.1 Company Overview
15.1.2 Description
15.1.3 Product Portfolio
15.1.4 SWOT
15.1.5 Financials
15.2 Unilever
15.2.1 Company Overview
15.2.2 Description
15.2.3 Product Portfolio
15.2.4 SWOT
15.2.5 Financials
15.3 Colgate Palmolive
15.3.1 Company Overview
15.3.2 Description
15.3.3 Product Portfolio
15.3.4 SWOT
15.3.5 Financials

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