Mobile First: How Retailers are Shifting POS Priorities

Mobile First: How Retailers are Shifting POS Priorities


Historically, smaller retailers (Tier III) have been the most aggressive adopters of Mobile POS, mainly due to costs, user friendliness, flexibility, and the fact that they are seriously under-served by the leading POS vendors.

Going forward, we expect the story to change a bit, as Tier I retailers have begun to embrace mPOS in a much bigger way with new customer journeys. This phase started with COVID, however, even the largest retailers are considering doing mobile first design for the POS so they only have one app regardless of the client. This is also leading many retailers to consider using mobile POS devices that can be fixed or mobile to be used in their stores.

There is a new level of maturity in systems and decisions for enterprise retailers. While consumer devices might look cooler, the need for enterprise class wi-fi and security with the explosion of IoT devices deployed has forced retailers to grow up. Also, that premium between enterprise class and consumer class is shrinking bringing many of these decisions to the forefront of CIO offices going forward. The customer of today and tomorrow are mobile and multi-channel causing retailers to adjust accordingly.

This research looks at the current state of Mobile POS in North America, the adoption rates of the various retail verticals, and the shipment and installed base details by type of device (Rugged Handheld, Non-Rugged Handheld, and Tablets). It includes market sizing, trends, and forecasts through 2027.

This study is designed for use by Private Equity Investors, Mobile POS Hardware and Software Providers, Service Providers, Maintenance Providers, Retailers and others who might have a vested interest in the North American Mobile Point-of-Sale Market.

Note, this study does not include share by vendor although it does discuss future retailer preferences. For detailed vendor share and forecasts we recommend our Mobile POS by Vendor research where we track the number of devices shipped by Apple, HP, Toshiba, Motorola, and others and our POS/mPOS ISV List

The study looks at the opportunity for each of the mobile devices for the following segments:
Food
Drug
Superstore/Warehouse Club
Mass Merchandisers
Department Stores
Other Specialty
Category Killers
Convenience/Gas
Bar Restaurant
Fast Food
Lodging
Ent. Casino-Cruise
Ent. Theme, Theaters, Sports


Executive Summary
Introduction
1.0 Background
2.0 Trends and Market Drivers
2.1 Trends Driving mPOS Adoption
2.2 Trends Slowing mPOS Adoption
2.3 Challenges When Deploying Mobile
3.0 Market Size and Forecasts
3.1 North American mPOS Shipments through 2026
3.2 Fixed vs True Mobile Shipments through 2026
3.3 mPOS North America Installed Base Forecast through 2026
3.4 Fixed vs True Mobile Installed Base Forecast through 2026
4.0 Retailer Purchase Plans
5.1 mPOS Purchase Timing and Intent by Segment
5.2 mPOS Purchase Timing and Intent by Size of Retailer
5.0 What We See Ahead
References and Methodology

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