Worldwide Video Platforms Software Market Shares, 2023: Demand for Rich External and Internal Audience Experiences Ensures Long-Term Market Growth
As organizations increasingly prioritize immersive video experiences, the sector is set for sustained growth and innovation, underpinning video’s centrality within digital ecosystems. So, despite economic headwinds, the market remains resilient.This IDC study discusses the worldwide video platforms software market shares for the year 2023.“The video platforms software market grew 9.6% in 2023, slower than previous years due to economic challenges and competition from adjacent markets,” said James McCormick, senior research director for Digital Experience at IDC. “However, long-term growth remains strong as both internal and external use cases expand, driving greater business value from video platforms.”
IDC Market Share Figure
Executive Summary
Advice for Technology Suppliers
Market Share
Who Shaped the Year
Market Context
Solution Types
Geographical Splits
Market Revenue by Deployment Type
Significant Market Developments
Economic Conditions and Adjacent Markets Impact Growth
External and Internal Use Cases Stimulate Market Growth
Methodology
Market Definition
Related Research
Research Assistance
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