Worldwide Sales Acceleration Software Market Shares, 2022: Growth Spurred by Demands for Efficiency and Productivity
This IDC study contains vendor shares for the sales acceleration software market for 2021 and 2022. It includes commentary on growth of the market and emerging trends and provides actionable advice for technology suppliers."The need for software that enables sellers to engage prospects effectively, particularly as buyers continue to show a preference for self-guided, 'seller-light buying' journeys, drove double-digit growth for the sales acceleration software market in 2022," says Michelle Morgan, research manager for Sales Force Productivity and Performance at IDC. "We expect growth in this market to continue as more buyers seek a selling experience that is independently researched and achieved almost entirely via digital channels."
Please Note: Extended description available upon request.
- IDC Market Share Figure
- Executive Summary
- Advice for Technology Suppliers
- Market Share
- Who Shaped the Year
- Market Context
- Significant Market Developments
- Methodology
- Market Definition
- Related Research
Research Assistance
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