Worldwide Order Management Applications Forecast, 2022–2026
This IDC study presents a five-year forecast for the worldwide order management applications market."OMS is a key player in unified commerce strategy and is therefore a core part of customer experience," says Heather Hershey, research director, Worldwide Digital Commerce at IDC. "Turn a 'place to shop' into a wonderland of experiential commerce. Digital interactions are evolving into curated, experience-focused encounters that add meaning and depth to the customer-brand relationship, delighting customers in digital spaces and beyond. Brands should strive to be channel agnostic and no longer consider digital commerce to be 'just another sales channel'. The best OMS can integrate with systems of record about the product and the customer. OMS as the system of record for orders can help cement the story that exists in the relationship, tying it all together to gain more actionable insights for tomorrow."
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