Worldwide Digital Commerce Applications Market Shares, 2023: The Year Omni-Channel Commerce Came Roaring Back
This IDC study provides the worldwide market shares for the worldwide digital commerce applications market for 2023."The 2023 digital commerce market marked a definitive shift toward omni-channel strategies, with physical retail making a notable comeback," says Heather Hershey, research director, Worldwide Digital Commerce at IDC. "Consumers are searching for authentic experiences that can delight them in more than two dimensions via a small mobile interface. After several years of living through screens, it would appear that consumers are ready to expand their horizons."
IDC Market Share Figure
Executive Summary
Advice for Technology Suppliers
Market Share
Who Shaped the Year
Shopify
Block
Digital River
Salesforce
VTEX
Market Context
Growth Inhibitors
Threat of New China Shock
COVID-19 "Hangover"
Regulatory Scrutiny
Global Inflation
Trends Driving Adoption
GenAI for Digital Commerce CX
Integration with Multiple Sales Channels
Data Analytics and Real-Time Inventory Visibility
Significant Market Developments
Correction Note from Last Cycle
Methodology
Market Definition
Related Research
Research Assistance
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