Worldwide Digital Asset Management Software Forecast, 2025–2028

This IDC study provides a sizing of the worldwide digital asset management software market in CY23 and a forecast through 2028 by geographical region. It includes commentary on market growth and emerging trends and provides actionable advice for technology suppliers. This document updates the digital asset management market forecast included in Worldwide Digital Asset Management Software Forecast, 2023–2027 (IDC #US51147823, August 2023)."The digital asset management software market is expected to grow at a CAGR of 9.8% from 2023 to 2028," said James McCormick, senior research director, Persuasive Content and Digital Experience Strategies, IDC. "The rapid adoption of AI in DAM solutions, combined with the improving seamless integration of DAM capabilities into the enterprise technology ecosystem supporting critical functions, is driving its growing importance in experience delivery and overall business success."