Worldwide Customer Communications Management Software Forecast, 2022–2025: 1H21 Update

Worldwide Customer Communications Management Software Forecast, 2022–2025: 1H21 Update

This IDC study provides the market size of the worldwide customer communications management market in calendar year 2020, with guidance from the first half of 2021, and a five-year forecast through 2025 by geographic region and deployment type. It includes continued adjustments of IT spend influenced by the pandemic on forecasts through 2025. This document updates the market forecast included in Worldwide Customer Communications Management Software Forecast, 2020–2024: COVID-19 Thwarts Expansion Momentum (IDC #US47000420, December 2020)."Customer communications management software investments were relatively stable through the pandemic," according to Marci Maddox, research director, IDC's Digital Experience Strategies research. "Organizations will have more options to include cloud-first CCM applications in their communications strategies to both internal and external audiences. CCM solutions are well suited to address the rising consumer demand for consistent, timely, and channel-specific communications across a variety of formats."

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