Unlocking the Potential of Generative AI in Customer Care Services: Use Cases, Buyer Expectations, and Service Provider Investments

Unlocking the Potential of Generative AI in Customer Care Services: Use Cases, Buyer Expectations, and Service Provider Investments


This IDC Perspective looks at the use of generative AI in customer care business process services. This includes an assessment of use cases/applications, perceived benefits from the agent and customer perspective, key decision makers in utilizing generative AI, and service provider investments."Applications of generative AI in customer care services will help address and alleviate the core challenges experienced by the contact center today — from high volume of inquiries, providing timely and accurate responses, consistency in service quality, language barriers and, most importantly, meeting customer expectations," says Ali Close, research manager of IDC's Intelligent Finance and Customer Care Business Process Services program.

Please Note: Extended description available upon request.


Executive Snapshot
Situation Overview
Applications of Generative AI in Customer Service
How Buyers Want to Use Generative AI for Customer Service and Contact Center Operations
Expected Benefits and the Impact on Productivity
Decision Makers of Generative AI Technologies for the Customer Care Support
CX Service Provider Generative AI Use Cases
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Training
Knowledge Management
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IDC's Point of View
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Synopsis

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