Understanding Partner Challenges: Highlights from IDC's 1Q23 Partner Advisory Board Session
This IDC Market Perspective summarizes a discussion among partners that joined IDC's quarterly Partner Advisory Board in January 2023. During the discussion, partners from EMEA representing a variety of vendors shared what is top of mind for them in 2023 and what market dynamics are driving their business decisions this year."Partners remain confident about their business opportunities despite ongoing macroeconomic uncertainty in EMEA. With some customers re-assessing their IT spending to increase focus on optimization, partners are placing greater emphasis on their services portfolios to help customers achieve more with their existing IT environments."
Please Note: Extended description available upon request.
- Executive Snapshot
- New Market Developments and Dynamics
- Introduction to IDC's Partner Advisory Board
- Key Challenges for EMEA Partners
- The Role of the Partner Is Changing
- Recruitment/Skills Challenges Show Signs of Easing
- Changes in Customer Spending Behavior Puts Focus on Cost Optimization
- Partners Adapt as Software Vendors Rapidly Evolve Programs
- Sustainability Focus Helps Drive Business Optimization
- Advice for the VENDOR COMMUNITY
- Reward Partners that Take a Truly Customer-Led Approach
- Build Incentive Stacks Based on the Value Partners Provide
- Offer Partners Clear Pathways to Retrain/Reskill Employees in Key Technology Areas
- Conclusion
- Learn More
- Related Research
- Synopsis
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