This IDC Market Perspective examines key trends that will impact the XR market in 2025. Recent developments related to Android XR, 2D panel apps, and AI use cases will drive trends that we anticipate will shape market dynamics this year.“Android XR has the potential to shake up the XR platform race this year, although Meta and Apple aren’t sitting idly by. We also expect stepped-up AI and panel app usage to change perceptions related to XR’s potential and to open up new revenue opportunities for early movers.” — Lewis Ward, research director, XR, Gaming, and Interactive 3D Software
Executive Snapshot
New Market Developments and Dynamics
Android XR’s Partner List Set to Explode
Impact in 2025
Voice-Based AI Interfaces Mature Rapidly
Impact in 2025
Integrated XR and Flat-Screen Work and Play Spaces Get More Traction
Impact in 2025
Panel App Use Skyrockets
Impact in 2025
Strategic XR Deployments Fuel Enterprise Adoption
Impact in 2025
Advice for the Technology Supplier
Respond to Android XR’s Market Entry
BYO Panel Apps
Refine and Test Your AI Strategy
Learn More
Related Research
Synopsis
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