Top 5 Trends to Watch in CPaaS in 2022
This IDC Market Perspective examines the key trends that will impact the CPaaS market in 2022. Enterprises require agile and flexible digital customer engagement tools as they look to the future. The five trends will drive increased adoption of CPaaS and also drive innovation from platform providers."The strong growth of CPaaS and new entrants into this segment will drive consolidation of silos and innovation driven by the adoption of digital communications channels by consumers," according to Courtney Munroe, research vice president, Worldwide Telecommunications Research at IDC.
Please Note: Extended description available upon request.
- Executive Snapshot
- New Market Developments and Dynamics
- Conversational Engagement Messaging Gains Traction
- Impact in 2022
- Agile Customer Engagement Drives CPaaS and Collaboration Alignment
- Impact in 2022
- CPaaS Is Increasingly Embedded in IT Vendor Platforms
- Impact in 2022
- Demand Grows for Vertical Video Use Cases at Scale
- Impact in 2022
- AI-Driven Workflow Automation Drives Personalization of Enterprise Applications
- Impact in 2022
- Advice for the IT Supplier and Platform Provider
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- Related Research
- Synopsis
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