Software Distribution Best Practices for the Future of Digital Innovation
This IDC Perspective covers the best practices on how to monetize and distribute your new software offerings. As enterprises embark on their journey to become producers of innovative software, the question of how to monetize and distribute this new asset becomes critically important. "Companies today have a multitude of mature monetization and distribution choices, which can be highly automated and deliver great customer and business insights. The challenge is choosing and operationalizing the best model for their new offerings." — Mark Thomason, research director for IDC's Digital Business Models and Monetization Practice
Please Note: Extended description available upon request.
- Executive Snapshot
- Situation Overview
- Introduction
- Overview
- How You Monetize and Distribute Depends on Strategy and Offering
- Distribution Channels
- Host a Marketplace
- Distribute via Open Source
- Distribute via Partners, Resellers, or Distributors
- Distribute Data as a Service
- Choose a Recurring Business Model for your Offering
- Advice for the Technology Buyer
- Learn More
- Related Research
- Synopsis
Research Assistance
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook