U.S. Smartwatch Forecast, 2023–2027: CY 2Q23
This IDC study presents the five-year forecast for smartwatch shipments in the United States."Total smartwatch volumes will dip down to levels seen prior to the pandemic," says Ramon T. Llamas, research director for IDC's Wearables program. "Multiple device markets are anticipating a decline in volumes this year due to inflation and economic pressure, and the smartwatch market is no different. However, recovery is expected shortly thereafter, and the market will return to its upward — yet slow — trajectory."
Please Note: Extended description available upon request.
- IDC Market Forecast Figure
- Executive Summary
- Advice for Technology Suppliers
- Market Forecast
- Smartwatch Forecast by Operating System
- Smartwatch Cellular Connectivity Forecast
- Smartwatch Forecast by Segment
- Market Context
- Drivers and Inhibitors
- Drivers
- Iteration Beyond First- and Second-Generation Devices
- Entrance of More Vendors and Devices
- Deeper Experiences into Health and Fitness
- Inhibitors
- Lukewarm Reception within the Mass Market
- Exodus of Smartwatch Vendors
- Significant Market Developments
- Changes from Prior Forecast
- Market Definition
- Methodology
- Primary Data Sources
- Secondary Sources
- IDC's Worldwide Quarterly Wearable Device Tracker
- Related Research
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