U.S. Smart Speaker Market Shares, 2022: Amazon and Google Lead Amid Declining Market
This IDC study discusses the U.S. smart speaker market shares for 2022."The U.S. smart speaker market has reached its saturation point," says Adam Wright, research manager, Smart Home and Office Devices research program at IDC. "Unit shipments are declining in part not only because of a high installed base coupled with long replacement cycles but also because of weak demand for upgrades and multiple speakers in the home stemming from issues of underutilization. Moreover, high inflation, declining disposable incomes, and record high credit card debt are further squeezing consumers' wallets and putting downward pressure on demand for smart home devices like smart speakers."
Please Note: Extended description available upon request.
- IDC Market Share Figure
- Executive Summary
- Advice for Technology Suppliers
- Market Share
- Who Shaped the Year
- Amazon
- Apple
- Market Context
- Significant Market Developments
- Methodology
- Market Definition
- Smart Home and Smart Office
- Smart Speakers
- Related Research
Research Assistance
Download our eBook: How to Succeed Using Market Research
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook