SAP NOW Southeast Asia 2024: AI and Sustainability Business Transformation

SAP NOW Southeast Asia 2024: AI and Sustainability Business Transformation


This IDC Market Note highlights the news and insights from the recently concluded SAP NOW Southeast Asia 2024 event in Singapore. The document focuses on SAP announcements in relation to how the vendor is leveraging AI to enhance its portfolio of offerings that include sustainability solutions. Key insights included the integration of AI in SAP's RISE and GROW packages, the importance of a Clean Core strategy to maximize value derived from AI, and the role of Joule — SAP's AI copilot. The event underscored the expanding use cases of AI in sustainability, emphasizing its impact on environmental, social, and governance (ESG) outcomes, operational efficiency, and business value creation in the region.AI and sustainability are not just trends; they are the future of business transformation in Southeast Asia, said Melvie Espejo, Director, IDC Asia/Pacific Sustainable Strategies and Technologies.


Executive Snapshot

In This Market Note

IDC's Point of View

Accelerate to Innovate through Business AI

RISE with SAP and GROW with SAP Southeast Asia Suitability

Clean Core, Business AI, and ESG Outcomes

Joule Is Emerging as a Major Bet for SAP

SAP's AI for Sustainability

Three Takeaways on Sustainability in Southeast Asia from SAP NOW

Recommendations for SAP

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