Overview of NVIDIA's New RTX Ada Lovelace Professional GPUs for Laptops and Desktops, Recently Announced

Overview of NVIDIA's New RTX Ada Lovelace Professional GPUs for Laptops and Desktops, Recently Announced


This Market Perspective provides a summary of NVIDIA's March 20–23, 2023, graphics technology conference announcement and subsequent launch of six new NVIDIA RTX Ada Lovelace professional GPUs for laptops and desktops. It further includes IDC's viewpoint and advice to the company."With the release of five Ada Lovelace professional mobile GPUs and a tiny form factor desktop card, NVIDIA is demonstrating its grasp of current workstation industry trends, particularly the shift to mobility and efficiency. However, the company is expected to face resistance to its pricing schemes from OEM partners and clients, as well as increasing competition." — Senior Program Manager Mohamed Hefny, Systems & Infrastructure Solutions, IDC EMEA

Please Note: Extended description available upon request.


Executive Snapshot
New Market Developments and Dynamics
Introduction
Increased Performance and Efficiency
Mature Drivers
Availability
Advice for the Technology Supplier
IDC's Point of View
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