Konica Minolta's High Velocity Dealer Summit Offers an Intimate Setting to Enhance Partner Relationships

Konica Minolta's High Velocity Dealer Summit Offers an Intimate Setting to Enhance Partner Relationships

This IDC Market Perspective discusses Konica Minolta's second High Velocity Dealer Summit held in Chicago, August 5–7. This dealer summit targeted the company's Midwest and Western midmarket dealers. The event aimed to provide dealer attendees with the necessary tools to optimize and benchmark their dealerships against the current changing climate within the printing and imaging channel. The event offered the standard product fair, breakout information sessions, and informative general session presentations in which company executives highlighted the company's future strategy. "Konica Minolta has recognized the value of smaller, more intimate dealer meeting gatherings to ensure that all voices can be heard when discussing needs with company executives. The company's open and honest communication has built a strong level of trust with dealer partners," said Keith Kmetz, IDC's program vice president for Imaging, Printing and Document Solutions. "This recent dealer summit helped reinforce the company's commitment to the dealer channel and to build upon these relationships for the future."