Innovation Scouting — Working with Digital-Native Businesses as Innovation Accelerators
This IDC Market Note examines the practice of innovation scouting. The concept of innovation scouting is defined, as well as the reasons for engaging in this practice and how it is executed."Innovation is increasingly important for corporates as the pace of innovation accelerates. Digital-native businesses can support corporates in their innovation journey," says Simone De Bruin, research director of IDC's Digital Native Business research. "Innovation scouting however needs to be a companywide process, proactively driven by the C-suite in order to create successful innovation together with start-ups, scale ups, and mature digital-native businesses."
Please Note: Extended description available upon request.
- Executive Snapshot
- In This Market Note
- IDC's Point of View
- Overview of Innovation Scouting
- How Is Innovation Scouting Done?
- Benefits of Innovation Scouting
- Main Challenges to Innovation Scouting
- Advice to Tech Vendors
- Learn More
- Synopsis
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