IDC PlanScape: Future of Digital Innovation — Managing Customer Entitlements Efficiently

IDC PlanScape: Future of Digital Innovation — Managing Customer Entitlements Efficiently

This IDC study examines entitlement management solutions."Companies should consider commercial entitlement management solutions to centralize operations, enable business model agility, reduce revenue leakage, and to liberate critical customer insights that result in a clearer picture of customer happiness, risk of churn, and opportunity," says Mark Thomason, research director, Digital Business Models and Monetization program at IDC.

Please Note: Extended description available upon request.


IDC PlanScape Figure
Executive Summary
Why Is Entitlement Management Important?
What Is Entitlement Management?
Software Monetization Solutions
Who Are the Key Stakeholders?
How Can My Organization Take Advantage of Entitlement Management?
Benefit Areas to Quantify
Cost Areas to Quantify
Advice for Technology Buyers
Related Research

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