Publisher: IDC
Category: Generation Y
Category: Generation Y
Generation Y market research reports by IDC
(2 reports matching your criteria)
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IDC FutureScape: Worldwide Future Consumer 2025 Predictions
IDC FutureScape: Worldwide Future Consumer 2025 Predictions This IDC study contains IDC's top 10 future consumer predictions for 2025–2030. "The consumer market remains vibrant as established digital services, such as video and social media, continue to reshape the landscape and emerging and evolvi ... Read More
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Consumers as Corporate IT Buyers and Technology Decision-Makers: Appreciate the Millennials, Prepare for Gen Z
Consumers as Corporate IT Buyers and Technology Decision-Makers: Appreciate the Millennials, Prepare for Gen Z This IDC Market Perspective looks at characteristics of millennial consumers in light of increased millennial presence among corporate IT buyers and technology decision-makers. "There are o ... Read More
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