Emerging Trends in the U.S. Mobile Market for 2024
This IDC Market Perspective examines the key trends that will impact the U.S. mobile market in 2024. Considering these anticipated trends poised to bring about some changes in the U.S. mobile services landscape, communications SPs must adeptly navigate the effects through strategic adjustments to their mobile services strategies."Mobile connectivity is growing and continues to be a priority for both consumers and business users," says Pahul Preet Singh, senior research analyst, Mobile and IoT Services at IDC. "U.S. mobile SPs must refine their strategies around FWA, managed services private mobile networks, and GenAI to address the market changes coming in 2024."
Please Note: Extended description available upon request.
- Executive Snapshot
- New Market Developments and Dynamics
- Cable MVNOs Set to Expand Their Wireless Subscriber Base
- Progress in Managed Services Private 4G/5G Networks
- The Increasing Adoption of Fixed Wireless Access
- The Emergence of Satellite Services
- GenAI's Adoption to Rise Among U.S. Mobile SPs
- Advice for the Wireless Service Provider
- Launch Educational Campaigns to Counter the Gigabit Narrative and Continue to Sell FWA as a Part of Bundled Packages
- Cable MVNOs Should Focus More on SMB Customers
- MNOs and Satellite Operators Must Develop Partnerships with Long-Term Implications
- Target Mission-Critical Use Cases and Capitalize on Their Relationships with Other Ecosystem Partners
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- Related Research
- Synopsis
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