Channels and Alliances Predictions, 2022 and Beyond
This IDC Market Perspective provides IDC's top predictions about the market and technology forces that will shape IT channels and alliances in 2022 and beyond. As customer organizations continue to normalize business practices and technology use post-COVID-19, vendors and their ecosystems must refine recently acquired skills to continuously support customer transformation. For vendors and partners to survive and thrive going forward, they need to form strategy around the trajectory of several critical market conditions."The customer and its own business is now at the center of the industry's go to market, and wide-ranging customer requirements have bred a more organic ecosystem with many more dependencies between vendors, partners, and customers. With ever-increasing complexity, informal relationships and more passive partnerships have become critical to success." — Steve White, program vice president, Channels and Alliances at IDC
Please Note: Extended description available upon request.
- Executive Snapshot
- New Market Developments and Dynamics
- 2021 Channels and Alliances Predictions Review
- 2022 Predictions
- 1. Influence Taking Center Stage
- 2. The Carrot and Stick of Customer Experience
- 3. Geography Reconfigured
- 4. Skills Shortage Impacts Project Delivery
- 5. Strategic Alliances Redirect for Greater Results
- 6. The Future of Distribution Is Here
- 7. Automation Over IP
- 8. Expanding Ecosystems Deliver New Business Value
- 9. Sustainability Goes Mainstream
- 10. Partner M&A Activity Explodes
- 11. Cloud Marketplaces Reach a Tipping Point
- Advice for the Technology Supplier
- Prediction 1: Influence Taking Center Stage
- Prediction 2: The Carrot and Stick of Customer Experience
- Prediction 3: Geography Reconfigured
- Prediction 4: Skills Shortage Impacts Project Delivery
- Prediction 5: Strategic Alliances Redirect for Greater Results
- Prediction 6: The Future of Distribution Is Here
- Prediction 7: Automation Over IP
- Prediction 8: Expanding Ecosystems Deliver New Business Value
- Prediction 9: Sustainability Goes Mainstream
- Prediction 10: Partner M&A Activity Explodes
- Prediction 11: Cloud Marketplaces Reach a Tipping Point
- Learn More
- Related Research
- Synopsis
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