CRM market research reports by IDC

• Managing the Salesforce Partner Ecosystem in Asia/Pacific

  Apr 08, 2022  |  Published by: IDC  |  USD 1,500

  Managing the Salesforce Partner Ecosystem in Asia/Pacific This IDC Market Note summarizes an interview with Charles Woodall, senior VP of Salesforce's Alliances and Channel Sales in Asia/Pacific, which was held in early 2022. It reviews the regional initiatives that Salesforce is undertaking with it ... Read More

• The Changing Face of Field Marketing

  Apr 06, 2022  |  Published by: IDC  |  USD 4,500

  The Changing Face of Field Marketing The IDC Perspective contributes ideas and recommendations from analysts and senior marketing executives to assist marketing leaders with adapting field marketing to meet the needs of a digital-first buyer and digital sales. Forward-looking guidance on the evoluti ... Read More

• The Flight to First-Party Data and the Journey to Empathy@Scale, Part 2 — Personalization

  Mar 30, 2022  |  Published by: IDC  |  USD 4,500

  The Flight to First-Party Data and the Journey to Empathy@Scale, Part 2 — Personalization This IDC Perspective provides insights and guidance for brands to improve the efficiency and efficacy of their marketing practices through personalization."Brands are struggling with the challenges of personali ... Read More

• IDC Perspective: How to Grow In-Store Sustainability with Technology Solutions

  Mar 29, 2022  |  Published by: IDC  |  USD 4,500

  IDC Perspective: How to Grow In-Store Sustainability with Technology Solutions This IDC Perspective discusses how to grow in-store sustainability with technology solutions. Over the past few years, retailers are increasing attention to and investment in technologies to enhance their environmental su ... Read More

• IDC PeerScape: Practices for Using Mobile Technology to Better Engage Customers and Employees

  Mar 24, 2022  |  Published by: IDC  |  USD 4,500

  IDC PeerScape: Practices for Using Mobile Technology to Better Engage Customers and Employees This IDC PeerScape discusses practices for using mobile technology to better engage customers and employees."Organizations must realize that the pandemic has made mobile technology programs more important t ... Read More

• Future of Customer Experience: Create a Better Value Exchange by Thoughtfully Managing Friction During Customer Engagements

  Mar 21, 2022  |  Published by: IDC  |  USD 4,500

  Future of Customer Experience: Create a Better Value Exchange by Thoughtfully Managing Friction During Customer Engagements This IDC Perspective presents a forward-looking view for enterprises to reframe their thinking on the nature of customer friction. If done thoughtfully, introducing friction i ... Read More

• Developments in the European CX Vendor Landscape

  Mar 10, 2022  |  Published by: IDC  |  USD 4,500

  Developments in the European CX Vendor Landscape This IDC Market Perspective reviews major developments and trends shaping the European CX technology market over the past couple of years. It is a saturated market that still presents opportunities to differentiate and compete. The study identifies ex ... Read More

• Employee Empowerment in the Hybrid Workplace: A European Future-of-Work View

  Mar 09, 2022  |  Published by: IDC  |  USD 4,500

  Employee Empowerment in the Hybrid Workplace: A European Future-of-Work View This IDC Perspective presents how to empower employees holistically, with business engagement, tech experience, and a high-performing culture, and by unleashing the best in each individual."As we move into fully hybrid or r ... Read More

• Concentrix Enhances CX Technology Portfolio with Acquisition of PK

  Mar 02, 2022  |  Published by: IDC  |  USD 1,500

  Concentrix Enhances CX Technology Portfolio with Acquisition of PK This IDC Market Note discusses Concentrix's acquisition of PK including an overview of new and complementary offerings, expertise, and talent and IDC's view on the impact on current market dynamics. Please Note: Extended description ... Read More

• How Does Organizational CX Strategy Impact Success in CX Transformation?

  Feb 24, 2022  |  Published by: IDC  |  USD 4,500

  How Does Organizational CX Strategy Impact Success in CX Transformation? This IDC Perspective analyzes how organizations' strategy for customer experience and the execution approach present themselves as determinants of success in meeting customer experience goals for enterprises. This analysis is ... Read More

• Worldwide Customer Communications Management Software Forecast, 2022–2025: 1H21 Update

  Feb 01, 2022  |  Published by: IDC  |  USD 4,500

  Worldwide Customer Communications Management Software Forecast, 2022–2025: 1H21 Update This IDC study provides the market size of the worldwide customer communications management market in calendar year 2020, with guidance from the first half of 2021, and a five-year forecast through 2025 by geograp ... Read More

• Worldwide Customer Communications Management Software Market Shares, 2020: 1H21 Update

  Jan 27, 2022  |  Published by: IDC  |  USD 4,500

  Worldwide Customer Communications Management Software Market Shares, 2020: 1H21 Update This IDC study contains estimated vendor shares for the customer communications management market for 2020."The COVID-19 pandemic had a severe impact to IT spending in 2020 and traditional document generation heav ... Read More

• IBM Expands Honda Motor's Europe Deal to Integrate Finance and Procurement Operations

  Jan 10, 2022  |  Published by: IDC  |  USD 1,500

  IBM Expands Honda Motor's Europe Deal to Integrate Finance and Procurement Operations This IDC Market Note highlights IBM's expanded deal announcement with Honda Motor Europe, which includes the integration of finance and procurement towers. Please Note: Extended description available upon request. ... Read More

• Worldwide Consumer Digital Life Protection Forecast Update, 2021-2025: 2021 Poised for Record Growth

  Jan 03, 2022  |  Published by: IDC  |  USD 4,500

  Worldwide Consumer Digital Life Protection Forecast Update, 2021-2025: 2021 Poised for Record Growth This IDC study presents a five-year forecast for the worldwide consumer digital life protection market for 2021–2025."The pandemic altered the digital and online lifestyles for many households," stat ... Read More

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