U.S. Business TV Market Outlook: Cord-Cutting Comes to the Business TV Market

U.S. Business TV Market Outlook: Cord-Cutting Comes to the Business TV Market

This IDC Market Perspective identifies risk factors impacting market opportunities for traditional pay TV services sold to business locations in the United States."Cord-cutting is increasingly a reality within the business TV services market as employees, customers, visitors, patrons, and guests turn to personal devices and their own streaming services for entertainment." — Greg Ireland, research director, IDC's Digital Transformation and Multiscreen Video

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Executive Snapshot
New Market Developments and Dynamics
Advice for the Services Provider
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