This IDC Market Note provides an overview of Appian World 2024, highlighting its theme "Orchestrate Change" and focusing on Appian's efforts to enable agile business operations through technology. Key announcements include Process HQ, Case Management Studio, Elastic Process Execution, and new AI features, emphasizing Appian's commitment to innovation in business process management and automation. Despite its technical advancements, Appian faces challenges in differentiating itself in a competitive market, underscoring the need for clear messaging to attract and retain customers.
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