The A4 Market: Inkjet or Laser?
This IDC Market Perspective discusses the changing landscape of the A4 inkjet and laser market and examines the trends and challenges in the consumer and commercial markets. It aims to help suppliers find opportunities in declining markets and to focus resources on areas of profitability."The A4 market is split into two main categories: the consumer and the commercial markets. However, there are differences as inkjet dominates the consumer market, while the commercial market is shared between inkjet and laser as both technologies remain popular in all business sizes and industries," said Phil Sargeant, senior program director, IDC's Imaging, Printing, and Document Solutions.
Executive Snapshot
New Market Developments and Dynamics
Situation Overview
Background
Headwinds and Challenges
Home Consumer Markets
Background
Recent Changes in A4 Consumer Markets
Route to Market
The Future of the A4 Consumer Market
Commercial Markets
Background
Recent Changes in the Commercial A4 Market
Route to Market
Future of the A4 Commercial Market
Advice for the Technology buyer
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Related Research
Synopsis
Research Assistance
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