Party & Event Planners in the US - Industry Market Research Report
Party & Event Planners
The Party and Event Planners industry depends on the willingness of households and businesses to spend money on social gatherings. In general, businesses hire event planners to coordinate holiday dinners, fundraisers and client appreciation events. Likewise, households work with professional event planners to organize and promote weddings, anniversaries, birthdays and other milestone celebrations. Consequently, per capita disposable income and consumer confidence levels are the key drivers of demand from the household market. Over the five years to 2019, strong business sentiment and consumer confidence have boosted demand for event planners from both the household and corporate markets. Overall, industry revenue is estimated to grow over the five years to 2019. Over the five years to 2024, revenue for the Party and Event Planners industry is expected to stall. While favorable macroeconomic conditions will keep industry revenue afloat, decelerated household income and corporate profit growth will lead the industry's revenue expansion to largely decelerate relative to the previous five-year period.
This industry is composed of independent companies and individuals that organize parties, weddings, corporate dinners and other social gatherings on behalf of households, businesses and nonprofits. This industry does not include companies that organize conventions, trade shows and sporting events, nor does it include the internal event planning departments of hotels, conference centers and recreational facilities.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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