A New World of Snacking
There is a new world of snacking: today consumers are less willing to overlook their health preferences when choosing snacks. The definition of snacks and the rules around snacking have shifted. “Snacks” are no longer viewed as junk food and instead have become part of our everyday, healthy eating habits.
This report is a comprehensive view on snacking, including how and why consumers implement snacking into their daily food equation. Our clients will better understand shopper motivations and attitudes, (globally, regionally, and across 25 individual markets) so they can connect more powerfully and more profitably to their end users.
- Summary
- The Current Snacking Landscape
- The Search for Healthier Indulgence
- Daypart Needs
- Snack Selection
- Snacking Trends
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