The Changing World of Health and Wellness for the Family

The Changing World of Health and Wellness for the Family

When it comes to health and nutrition for the family, parents today are not the same as parents decades ago. Parenting has become a tipping point for stronger engagement in the world of health and wellness, and parents are fueling many dietary trends.

This 2022 report from HealthFocus International takes a deeper look at todays’ parents and how they make food and beverage choices for their children—globally, regionally, and across 23 individual countries—to help companies better understand parent’s motivations and attitudes, allowing them to connect more powerfully with their targets and bring market solutions faster and more profitably. Some of the many topics addressed within the report include:

  • Dietary Actions among Parents around the World
  • Attitudes around Health and Nutrition for Children
  • Health Concerns for Children and the Global HealthFocus Children’s Health Condition Strategic Opportunity Quadrant
  • Special Custom Analysis: Parenting as a Tipping Point for Health and Wellness Trends
  • The HealthFocus Gatekeepers Parenting Segmentation – Market Sizing
MARKETS INCLUDED:
  • NORTH AMERICA: USA and Canada
  • LATIN AMERICA: Brazil and Mexico
  • EUROPE: France, Germany, UK, and Russia
  • MIDDLE EAST & AFRICA: Saudi Arabia, Turkey, and Nigeria
  • SOUTH ASIA: India and Pakistan
  • EAST ASIA PACIFIC: Australia, China, Indonesia, Japan, Philippines, Thailand, South Korea, Malaysia, Taiwan, and Vietnam


Introduction and Methodology
Executive Overview and Summary of Findings
Dietary Actions among Parents around the World
Attitudes around Health and Wellness for Children
Health Concerns for Children
Special Custom Analysis: Parenting as a Tipping Point for Health and Wellness Trends

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