Whiskey Market Size, Share & Trends Analysis Report By Product (Malt, Wheat, Rye, Corn, Blended, Others), By Quality (Premium, High-End Premium, Super Premium), By Region, And Segment Forecasts, 2025 - 2030
Whiskey Market Growth & Trends
The global whiskey market size is expected to reach USD 114.26 billion by 2030, registering a CAGR of 5.0% from 2025 to 2030, according to a new report by Grand View Research, Inc. Growing product usage in the artistic preparation of alcoholic drinks is the key factor driving the industry. Blended whiskey is likely to remain the most lucrative product segment over the forecast period due to ongoing experimental activities to produce innovative drinks.
The market has also experienced a high demand for rye-based and single- and double-malt whiskey rich in new flavors. Use of malt whiskey in cocktail formulation is anticipated to increase the demand further. The segment is predicted to experience a steady CAGR over the next few years. The overall whiskey market has witnessed a shift from branded and premium drinks to super-premium and high-end premium drinks produced by skilled craftsmen using traditional processes.
High-end premium segment is likely to witness considerable growth due to market consolidation and high-entry-barrier of new companies. However, a small customer base and high prices of these products may limit the segment growth. The U.S. whiskey market is proliferating in line with the increasing disposable income levels, which has resulted in rising demand for the premium-quality products, such as corn and malt whiskeys.
Whiskey Market Report Highlights
- Rising preference for high-quality craft whiskey over those provided by established brands owing to the distinct taste and flavors will drive the segment
- The whiskey market in North America has grown at a prolific rate over the past few years owing to consumer preference for conventional, locally produced drinks
- Pernod Ricard, Hotaling & Co., William Grant & Sons, and Diageo plc are the prominent companies in the global market
- Most of these manufacturers provide whiskeys produced from locally-grown grains, such as rye, barley, and wheat. The whiskey distilleries owned by these companies are majorly located in U.S. and Europe owing to the substantial demand
- Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR’s Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
- Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Segment Snapshot
- 2.3. Competitive Landscape Snapshot
- Chapter 3. Whiskey Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related Market Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Profit Margin Analysis (Industry-level)
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis Tools
- 3.4.1. Porter’s Five Forces Analysis
- 3.5. Market Entry Strategies
- Chapter 4. Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends and Preferences
- 4.3. Factors Affecting Buying Decision
- 4.4. Consumer Ingredient Adoption
- 4.5. Observations & Recommendations
- Chapter 5. Whiskey Market: Product Estimates & Trend Analysis
- 5.1. Whiskey Market, By Product: Key Takeaways
- 5.2. Product Movement Analysis & Market Share, 2024 & 2030
- 5.3. Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Million)
- 5.3.1. Malt Whiskey
- 5.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 5.3.2. Wheat Whiskey
- 5.3.2.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 5.3.3. Rye Whiskey
- 5.3.3.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 5.3.4. Corn Whiskey
- 5.3.4.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 5.3.5. Blended Whiskey
- 5.3.5.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 5.3.6. Others
- 5.3.6.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- Chapter 6. Whiskey Market: Quality Estimates & Trend Analysis
- 6.1. Whiskey Market, By Quality: Key Takeaways
- 6.2. Quality Movement Analysis & Market Share, 2024 & 2030
- 6.3. Market Estimates & Forecasts, by Quality, 2018 - 2030 (USD Million)
- 6.3.1. Premium
- 6.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 6.3.2. High-End Premium
- 6.3.2.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 6.3.3. Super Premium
- 6.3.3.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- Chapter 7. Whiskey Market: Regional Estimates & Trend Analysis
- 7.1. Whiskey Market: Regional Outlook
- 7.2. Regional Marketplaces: Key Takeaways
- 7.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
- 7.3.1. North America
- 7.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.1.2. U.S.
- 7.3.1.2.1. Key Country Dynamics
- 7.3.1.2.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.1.3. Canada
- 7.3.1.3.1. Key Country Dynamics
- 7.3.1.3.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.1.4. Mexico
- 7.3.1.4.1. Key Country Dynamics
- 7.3.1.4.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.2. Europe
- 7.3.2.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.2.2. U.K.
- 7.3.2.2.1. Key Country Dynamics
- 7.3.2.2.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.2.3. France
- 7.3.2.3.1. Key Country Dynamics
- 7.3.2.3.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.2.4. Spain
- 7.3.2.4.1. Key Country Dynamics
- 7.3.2.4.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.2.5. Germany
- 7.3.2.5.1. Key Country Dynamics
- 7.3.2.5.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.2.6. Italy
- 7.3.2.6.1. Key Country Dynamics
- 7.3.2.6.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.3. Asia Pacific
- 7.3.3.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.3.2. China
- 7.3.3.2.1. Key Country Dynamics
- 7.3.3.2.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.3.3. India
- 7.3.3.3.1. Key Country Dynamics
- 7.3.3.3.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.3.4. Japan
- 7.3.3.4.1. Key Country Dynamics
- 7.3.3.4.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.3.5. Australia & New Zealand
- 7.3.3.5.1. Key Country Dynamics
- 7.3.3.5.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.3.6. South Korea
- 7.3.3.6.1. Key Country Dynamics
- 7.3.3.6.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.4. Latin America
- 7.3.4.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.4.2. Brazil
- 7.3.4.2.1. Key Country Dynamics
- 7.3.4.2.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.5. Middle East
- 7.3.5.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- 7.3.5.2. South Africa
- 7.3.5.2.1. Key Country Dynamics
- 7.3.5.2.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
- Chapter 8. Whiskey Market: Competitive Analysis
- 8.1. Recent Developments & Impact Analysis, By Key Market Participants
- 8.2. Company Categorization
- 8.3. Participant’s Overview
- 8.4. Financial Performance
- 8.5. Ingredient Benchmarking
- 8.6. Company Heat Map Analysis
- 8.7. Strategy Mapping
- 8.8. Company Profiles
- 8.8.1. Angus Dundee Distillers Plc.
- 8.8.1.1. Company Overview
- 8.8.1.2. Financial Performance
- 8.8.1.3. Ingredient Portfolios
- 8.8.1.4. Strategic Initiatives
- 8.8.2. Allied Blenders and Distillers Pvt. Ltd.
- 8.8.2.1. Company Overview
- 8.8.2.2. Financial Performance
- 8.8.2.3. Ingredient Portfolios
- 8.8.2.4. Strategic Initiatives
- 8.8.3. Bacardi Limited
- 8.8.3.1. Company Overview
- 8.8.3.2. Financial Performance
- 8.8.3.3. Ingredient Portfolios
- 8.8.3.4. Strategic Initiatives
- 8.8.4. Pernod Ricard
- 8.8.4.1. Company Overview
- 8.8.4.2. Financial Performance
- 8.8.4.3. Ingredient Portfolios
- 8.8.4.4. Strategic Initiatives
- 8.8.5. Brown-Forman
- 8.8.5.1. Company Overview
- 8.8.5.2. Financial Performance
- 8.8.5.3. Ingredient Portfolios
- 8.8.5.4. Strategic Initiatives
- 8.8.6. Constellation Brands, Inc.
- 8.8.6.1. Company Overview
- 8.8.6.2. Financial Performance
- 8.8.6.3. Ingredient Portfolios
- 8.8.6.4. Strategic Initiatives
- 8.8.7. Diageo
- 8.8.7.1. Company Overview
- 8.8.7.2. Financial Performance
- 8.8.7.3. Ingredient Portfolios
- 8.8.7.4. Strategic Initiatives
- 8.8.8. SUNTORY HOLDINGS LIMITED
- 8.8.8.1. Company Overview
- 8.8.8.2. Financial Performance
- 8.8.8.3. Ingredient Portfolios
- 8.8.8.4. Strategic Initiatives
- 8.8.9. ASAHI GROUP HOLDINGS, LTD
- 8.8.9.1. Company Overview
- 8.8.9.2. Financial Performance
- 8.8.9.3. Ingredient Portfolios
- 8.8.9.4. Strategic Initiatives
- 8.8.10. William Grant & Sons
- 8.8.10.1. Company Overview
- 8.8.10.2. Financial Performance
- 8.8.10.3. Ingredient Portfolios
- 8.8.10.4. Strategic Initiatives
- 8.8.11. CAMPARI GROUP
- 8.8.11.1. Company Overview
- 8.8.11.2. Financial Performance
- 8.8.11.3. Ingredient Portfolios
- 8.8.11.4. Strategic Initiatives
- 8.8.12. La Martiniquaise
- 8.8.12.1. Company Overview
- 8.8.12.2. Financial Performance
- 8.8.12.3. Ingredient Portfolios
- 8.8.12.4. Strategic Initiatives
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