Safari Tourism Market Size, Share & Trends Analysis Report By Type (Adventure Safari, Private Safari), By Group (Couples, Friends), By Booking Mode, By Region, And Segment Forecasts, 2022 - 2030

Safari Tourism Market Size, Share & Trends Analysis Report By Type (Adventure Safari, Private Safari), By Group (Couples, Friends), By Booking Mode, By Region, And Segment Forecasts, 2022 - 2030

Safari Tourism Market Growth & Trends

The global safari tourism market size is expected to reach USD 51.46 billion by 2030, registering a CAGR of 5.3% from 2022 to 2030, according to a new report by Grand View Research, Inc. Increasing disposable income, rise in the middle and upper-class expenditure, rising micro trips, and growing tourism all over the globe are anticipated to drive the market. Increasing travelers’ inclination toward personalized service, dependable transport, exclusivity, along with positive and professional collaboration with staff is setting the main benchmark for safari travel.

The COVID-19 pandemic negatively impacted the market growth in 2020. The world has come to a halt while waiting out the COVID-19 pandemic. The safari travel sector had faced negative consequences due to stay-at-home orders and international travel bans. Safari tourism in Africa has been largely affected by the dramatic drop in travel. As of June 2021, nearly 60% of safari tour operators reported losing 75% or more bookings. Moreover, about 18% of businesses across the globe recorded 50% of cancellations.

Adventure safari dominated the market with over 45.0% share in 2021. According to the United Nations World Tourism Organization (UNWTO), global tourist arrivals reached about 1.1 billion and adventure safari has augmented by 5.0% in 2019 compared to that in 2018. These aspects have compelled young travelers to get more enjoyment by stepping out of their comfort zones. Thus, the increased number of tourists in the last couple of years has led to the growth of the adventure safari segment.

The friends segment is expected to register the fastest CAGR of 5.7% from 2022 to 2030. Safari tourism with friends has largely become famous these days. A group of travelers joins some like-minded travelers on safari tourism to enjoy the beauty of adventure safari as well as large national parks. Safari touring with friends largely cut down costs, thus the friends segment is expected to grow at a considerable rate during the forecast period.

The marketplace booking segment is expected to register the fastest growth rate during the forecast period. The increasing internet penetration has resulted in the intense exposure of people to social media platforms. Tourists first browse over websites, collect detailed information, and review the essential product or service before making a buy.

The Middle East and Africa dominated the market with a revenue share of over 50.0% in 2021. Africa is the top destination for families, with large open spaces, rich cultures, and bucket-list wildlife experiences. Africa has always majorly relied on its overseas visitors. As of 2020, safari tourism in Africa is the second-fastest-growing tourism sector. A large area of tourism in Africa is covered by wildlife safaris. In addition, according to The United Nations World Tourism Organization, Africa’s safari tourism was one of the largest revenue-making industries globally in 2021 and it has been growing rapidly.

There are over 50 safari parks in Africa that mainly attract tourists from all over the world. The safari tourism companies are stimulated to run their businesses efficiently and fairly by the particular government. Market players are widely offering safari tourism services through mobile websites and apps as they are largely used mediums of tourism bookings, specifically among young tourists. In addition, the safari parks are introducing a new concept called ethno-tourism. This idea permits the traveler to spend a few days with the native tribes or groups and live their lifestyle.

Safari Tourism Market Report Highlights

  • By group, the couples segment dominated the market with over 40.0% share in 2021 as most of the couples choose to go for safari tourism to enjoy the supreme beauty of jungles as well as large national parks
  • The adventure type segment accounted for the largest revenue share of over 45.0% in 2021. Adventure tourism increases much of its enthusiasm by permitting the tourists to move outside their comfort zone, thereby driving the segment demand
  • By booking mode, the direct booking segment dominated the market with over 60.0% share in 2021 as it provides an opportunity for players to engage a greater number of customers and build positive customer relationships
  • Asia Pacific is expected to register the fastest CAGR of 5.8% from 2022 to 2030 owing to the rise in spending power and improving standards of living
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Chapter 1. Methodology and Scope
1.1. Market Segmentation& Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Groups & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Type Outlook
2.3. Group Outlook
2.4. Booking Mode Outlook
2.5. Regional Outlook
Chapter 3. Safari Tourism Market Variables, Trends & Scope
3.1 Market Lineage Outlook
3.2 Penetration & Growth Prospect Mapping
3.3 Value Chain Analysis
3.4 Technology Overview
3.5 Regulatory Framework
3.6 Market Dynamics
3.6.1 Market Driver Analysis
3.6.2 Market restraint Analysis
3.6.3 Industry challenges
3.7 Business Environment Analysis
3.7.1 Porter’s Analysis
3.7.1.1 Threat of new entrants
3.7.1.2 Bargaining power of suppliers
3.7.1.3 Bargaining power of buyers
3.7.1.4 Threat of substitutes
3.7.1.5 Competitive rivalry
3.7.2 PESTLE Analysis
3.7.2.1 Political Landscape
3.7.2.2 Environmental Landscape
3.7.2.3 Social Landscape
3.7.2.4 Technology Landscape
3.7.2.5 Economic Landscape
3.7.2.6 Legal Landscape
3.7.3 Major Deals & Strategic Alliances Analysis
3.8 Market Entry Strategy
3.9 COVID-19 Impact Analysis
Chapter 4. Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Group Adoption
4.5. Observations & Recommendations
Chapter 5. Safari Tourism Market: Type Estimates & Trend Analysis
5.1. Type Movement Analysis & Market Share, 2021&2030
5.2. Adventure Safari
5.2.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
5.3. Private Safari
5.3.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
5.4. Others
5.4.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
Chapter 6. Safari Tourism Market: Group Estimates & Trend Analysis
6.1. Group Movement Analysis & Market Share, 2021 & 2030
6.2. Friends
6.2.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
6.3. Families
6.3.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
6.4. Couples
6.4.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
6.5. Solos
6.5.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
Chapter 7. Safari Tourism Market: Booking Mode Estimates & Trend Analysis
7.1. Booking Mode Movement Analysis & Market Share, 2021 & 2030
7.2. Direct Booking
7.2.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
7.3. Agents and Affiliates Account
7.3.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
7.4. Marketplace Booking
7.4.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
Chapter 8. Safari Tourism Market: Regional Estimates & Trend Analysis
8.1. Regional Movement Analysis & Market Share, 2021 & 2030
8.2. North America
8.2.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.2.2. Market Estimates and Forecast, By Type,2017 - 2030 (USD Million)
8.2.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.2.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.2.5. U.S.
8.2.6. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.2.7. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.2.8. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.2.9. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.2.10. Canada
8.2.11. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.2.12. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.2.13. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.2.14. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.3. Europe
8.3.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.3.2. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.3.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.3.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.3.5. U.K.
8.3.6. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.3.7. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.3.8. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.3.9. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.3.10. Germany
8.3.11. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.3.12. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.3.13. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.3.14. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.3.15. France
8.3.16. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.3.17. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.3.18. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.3.19. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.3.20. Italy
8.3.21. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.3.22. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.3.23. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.3.24. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.3.25. Spain
8.3.26. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.3.27. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.3.28. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.3.29. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.4. Asia Pacific
8.4.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.4.2. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.4.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.4.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.4.5. China
8.4.6. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.4.7. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.4.8. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.4.9. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.4.10. India
8.4.11. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.4.12. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.4.13. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.4.14. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.4.15. Bhutan
8.4.16. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.4.17. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.4.18. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.4.19. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.4.20. Nepal
8.4.21. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.4.22. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.4.23. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.4.24. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.5. Central & South America
8.5.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.5.2. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.5.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.5.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.5.5. Brazil
8.5.5.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.5.5.2. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.5.5.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.5.5.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.6. Middle East & Africa
8.6.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.6.2. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.6.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.6.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.6.5. South Africa
8.6.5.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.6.5.2. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.6.5.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.6.5.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.6.6. Kenya
8.6.6.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.6.6.2. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.6.6.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.6.6.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.6.7. Tanzania
8.6.7.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.6.7.2. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.6.7.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.6.7.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.6.8. Botswana
8.6.8.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.6.8.2. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.6.8.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.6.8.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
8.6.9. Namibia
8.6.9.1. Market Estimates and Forecast, 2017 - 2030 (USD Million)
8.6.9.2. Market Estimates and Forecast, By Type, 2017 - 2030 (USD Million)
8.6.9.3. Market Estimates and Forecast, By Group, 2017 - 2030 (USD Million)
8.6.9.4. Market Estimates and Forecast, By Booking Mode, 2017 - 2030 (USD Million)
Chapter 9. Competitive Analysis
9.1 Key Players’ Recent Developments & Their Impact
9.2 Strategies Adopted By Major Players During COVID-19 Pandemic
9.3 Vendor Landscape
9.4 Public Companies
9.4.1 Company MarketPosition Analysis
9.5 Private Companies
9.5.1 List of Key Emerging Companies/Technology Disruptors/Innovators
Chapter 10. Company Profiles
10.1. Wilderness Safaris
10.1.1. Company Overview
10.1.2. Financial Performance
10.1.3. Group Benchmarking
10.1.4. Strategic Initiatives
10.2. Thomas Cook Group
10.2.1. Company Overview
10.2.2. Financial Performance
10.2.3. Group Benchmarking
10.2.4. Strategic Initiatives
10.3. Singita
10.3.1. Company Overview
10.3.2. Financial Performance
10.3.3. GroupBenchmarking
10.3.4. Strategic Initiatives
10.4. Scott Dunn
10.4.1. Company Overview
10.4.2. Financial Performance
10.4.3. Group Benchmarking
10.4.4. Strategic Initiatives
10.5. Rothschild Safaris
10.5.1. Company Overview
10.5.2. Financial Performance
10.5.3. Group Benchmarking
10.5.4. Strategic Initiatives
10.6. Travcoa, & Beyond
10.6.1. Company Overview
10.6.2. Financial Performance
10.6.3. Group Benchmarking
10.6.4. Strategic Initiatives
10.7. Abercrombie & Kent Ltd.
10.7.1. Company Overview
10.7.2. Financial Performance
10.7.3. Group Benchmarking
10.7.4. Strategic Initiatives
10.8. Gamewatchers Safaris
10.8.1. Company Overview
10.8.2. Financial Performance
10.8.3. Group Benchmarking
10.8.4. Strategic Initiatives
10.9. Backroads
10.9.1. Company Overview
10.9.2. Financial Performance
10.9.3. Group Benchmarking
10.9.4. Strategic Initiatives
10.10. TUI Group
10.10.1. Company Overview
10.10.2. Financial Performance
10.10.3. Group Benchmarking
10.10.4. Strategic Initiatives

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