The global physician advisory services market size is expected to reach USD 6.67 billion by 2030, registering a CAGR of 6.8% from 2024 to 2030, according to a new report by Grand View Research, Inc. The market is driven by several key factors, including the rising demand for personalized healthcare, integration of digital technologies, increasing focus on patient-centered care, and the emergence of value-based care models.
Integrating digital technologies into physician advisory services is significantly driving market growth. These technologies enhance the effectiveness, efficiency, and accessibility of advisory services, leading to better patient outcomes and streamlined healthcare processes. Artificial Intelligence (AI) and data analytics are pivotal in physician advisory services as they provide deep insights and predictive capabilities. AI algorithms can analyze large datasets to identify patterns, predict patient outcomes, and recommend personalized treatment plans. This technology supports physicians in making more informed decisions, thereby improving the quality of care and reducing the risk of errors.
Furthermore, key players drive innovation, expand their service offerings, and strengthen their market positions. These companies are leveraging technology and exploring new business models to enhance their service delivery and address the evolving needs of healthcare providers. For instance, Premier is leveraging AI and machine learning to enhance its physician advisory services. The company has introduced predictive analytics tools that help physicians identify high-risk patients and tailor care plans accordingly. Moreover, these companies are focusing on acquisitions and partnerships to expand their footprints in the market. For instance, in December 2022, AppriseMD partnered with UnityPoint Health to deliver utilization management physician advisor services to all 20 regional hospitals across Iowa, Illinois, and Wisconsin.
Based on service type, the on-site segment dominated the market in 2023 with a share of 60.69%, owing to the advantage of immediate access to physician advisors, facilitating better coordination between clinical staff and management, and enabling more efficient resolution of complex cases
Healthcare providers held the largest market share of 49.71% in 2023. Healthcare providers are increasingly adopting physician advisory services to navigate complex regulations, improve care quality and outcome, optimize the reimbursement process, and improve patient care
North America dominated the global market with a revenue share of 52.50% in 2023. A combination of regulatory pressures drives the growth, the shift towards value-based care, and the need for improved operational efficiency within healthcare organizations
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