North America Savory Snacks Market Size, Share & Trends Analysis Report By Product, By Flavor (Roasted/ Toasted, Barbeque, Spice, Meat, Others), By Distribution Channel, By Country, And Segment Forecasts, 2025 - 2030
North America Savory Snacks Market Size, Share & Trends Analysis Report By Product, By Flavor (Roasted/ Toasted, Barbeque, Spice, Meat, Others), By Distribution Channel, By Country, And Segment Forecasts, 2025 - 2030
North America Savory Snacks Market Growth & Trends
The North America savory snacks market size is estimated to reach USD 67.33 billion by 2030, registering a CAGR of 6.5% from 2025 to 2030, according to a new report by Grand View Research, Inc. Growing consumer emphasis on nutritional properties of the product, such as high vitamin & protein content with low calories, is expected to be a major factor contributing to the growth of the market. The rising demand for on-the-go snacks and increasing spending capacities of customers are projected to boost product demand. Several food trends, such as the growing vegan population, rising cases of lactose intolerance, and high demand for healthy snacks are driving the regional market. Consumers have also been increasing their spending on plant-based products as a result of the increased prevalence of certain health conditions including milk allergies.
According to the data provided by the National Institute of Diabetes and Digestive and Kidney Diseases (NIDDK), more than 80 million cases of lactose intolerance were recorded in 2019. According to the statistics provided by Food Allergy Research & Education, in 2019, an estimated 32 million Americans were suffering from food allergies. Thus, increasing cases of allergies and intolerance among adults as well as children are fueling the demand for vegan and healthy savory snack products. The market is highly fragmented owing to the presence of a large number of regional as well as international players. Key manufacturers adopt various strategies like product launches and mergers & acquisitions to enhance their foothold in the market.
North America Savory Snacks Market Report Highlights
The nuts & seeds segment is expected to grow at the highest CAGR over the forecast period, products are witnessing strong sales, particularly among consumers looking for healthy snacking options.
By product, the potato chips segment accounted for a leading revenue share of 32.7% in the North American in 2024.
The roasted/toasted flavor segment held largest revenue share in 2024, driven by increasing consumer preference for healthy, oil-free products as a result of rising health awareness.
The online distribution channel segment is anticipated to expand at the highest CAGR over the forecast period, as consumer habits shift toward convenience, variety, and personalized shopping experiences.
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