Mobile Car Wash Service Market Size, Share & Trends Analysis Report By Service Type (Basic, Interior), By Application (Individual, Fleet), By Booking Mode (Online, Offline), By Mode of Payment, By Region, And Segment Forecasts, 2023 - 2030
Mobile Car Wash Service Market Growth & Trends
The global mobile car wash service market size is expected to reach USD 12.96 billion by 2030, registering a CAGR of 10.5% over the forecast period, according to a new report by Grand View Research, Inc. The primary growth drivers are the increasing trend of service personalizing and rising consumer spending on car care services. Moreover, with the rapid growth of urban areas, space constraints, and busy lifestyles, traditional car wash facilities may be less accessible or inconvenient for many people. Mobile car wash services bridge this gap by bringing car washing services directly to urban residents and office-goers, thereby driving the market demand. Moreover, these services often utilize water-efficient techniques and equipment, minimizing water usage compared to traditional car wash facilities.
This aligns with the growing emphasis on water conservation and environmentally friendly practices, likely favoring the growth of the market. Furthermore, waterless car washes are becoming increasingly popular in Australia, France, Spain, Indonesia, Malaysia, Singapore, Japan, India, Romania, the U.S., and UAE. For instance, a Singapore-based car wash company, EWash, has washed 173,759 automobiles and saved 24,317,920 liters of water by 2020. In comparison to the average car wash service facility, which uses 140 liters of water to clean a car, EWash's waterless carwash procedure utilizes only one cup of water. A rise in the number of services catering to fleets, such as rental car companies, ride-sharing services, corporate fleets, and delivery services, is boosting the demand further.
An increase in the number of people traveling for business and leisure throughout the world is driving demand for automobile rental services, which, in turn, is driving interest in mobile car wash services. According to the 2021 U.S. Family Travel Survey, conducted by the Family Travel Association (FTA), 88% of families planned to travel in the year 2022. Owing to the growing consumer preference towards sustainability, major brands in the mobile car wash service industry are taking initiatives to fulfill the growing sustainability trend. For instance, in July 2022, Get Spiffy, Inc., an on-demand car wash company, announced a partnership with RTP start-up Green Places. Spiffy, through this initiative, added carbon neutrality to its sustainability initiative falling under Spiffy Green Umbrella.
The Asia Pacific region has witnessed a significant rise in vehicle ownership, driven by economic growth, rising disposable income levels, and improved living standards. With more people owning vehicles, the demand for car wash services has also increased. On-demand services cater to this growing market by providing convenient and hassle-free car washing options. Moreover, the region is home to a large and tech-savvy population, with high smartphone penetration and internet usage. This has facilitated the adoption of online platforms and mobile apps for various services, including car wash booking.
Mobile Car Wash Service Market Report Highlights
- The exterior car wash service type segment dominated the market in 2022. The popularity of exterior car wash services in a mobile car wash is driven by their convenience, time-saving nature, cost-effectiveness, visual appeal, regular maintenance benefits, and environmental considerations
- The individual application segment contributed majorly to the application segment. Increased awareness about vehicle maintenance among individuals has led to a greater demand for these services
- The online booking channel segment is expected to witness the fastest CAGR over the forecast period. Online booking offers the convenience of booking car wash services anytime and anywhere. Moreover, owing to the convenience of accessing mobile car wash platforms or websites from smartphones, tablets, or computers, which allows scheduling appointments at customer-preferred times and locations, is favoring the segment growth
- The cashless mode of payment is expected to witness the fastest CAGR over the forecast period. Cashless mode of payment offers customers digital payment options, allowing easy payment using their smartphones, credit/debit cards, mobile wallets, or online banking
- North America was the leading region in 2022 owing to higher disposable income and high purchasing power, which drive demand for premium services like mobile car washes, where convenience and quality are valued
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