Mental Health Apps Market Size, Share & Trends Analysis Report By Platform Type (Android, iOS), By Application Type (Depression And Anxiety Management, Stress Management), By Region, And Segment Forecasts, 2025 - 2030

Mental Health Apps Market Growth & Trends

The global mental health apps market size is expected to reach USD 17.52 billion in 2030 and is expected to expand at a CAGR of 14.6% from 2025 to 2030, according to a new report by Grand View Research, Inc. Rising adoption & penetration of mental health apps due to their advantages in improving the mental health & well-being of users and increasing awareness about mental health are some of the key factors boosting the growth of this market.

The growing burden of mental health issues caused by work-related stress is fueling the rising demand for mental health applications. For instance, the WHO and the International Labour Organization (ILO) has called for urgent actions to address mental health concerns within the workforce. Depression and anxiety are responsible for an estimated 12 billion days of absenteeism annually, resulting in a global economic loss of around USD 1 trillion. According to the World Mental Health Report issued by the World Health Organization (WHO) in June 2022, it was found that in 2019, out of 1 billion people who have a mental disorder, 15% were working age adults.

Furthermore, the growing initiatives by the market players contribute to market growth. For instance, in December 2022, Tata Consultancy Services (TCS) revealed the creation of a new app designed to tackle mental health issues. This app, designed as a companion for users, leverages gamification strategies to help alleviate early-stage stress and anxiety. It was clinically validated through a partnership with a premier hospital in India. In addition, TCS conducted a usability assessment of the app with an internal beta testing phase that included 900 employees.

Major players in the industry are utilizing strategies such as mergers & acquisitions, partnerships, and product launches to expand their business presence globally. For instance, Postpartum Support International (PSI), known for offering support and complimentary resources to women experiencing perinatal mental health issues, in April 2024 launched a new application named Connect by PSI. This application provides access to PSI's support line and emergency aid, a community of support comprising both patients & healthcare professionals, and a comprehensive library of resources on perinatal mental health disorders. Moreover, in November 2022, Travelers introduced the Wysa for Return-to-Work mobile application aimed at aiding employees recovering from injuries. Developed in partnership with Wysa, a leader in AI-driven mental health digital solutions, the app is designed to help employees overcome psychological barriers to reenter the workforce.

Mental Health Apps Market Report Highlights

• Numerous organizations, including the WHO, have implemented e-learning initiatives complemented by remote supervision to train healthcare workers in mental health care
• By platform, the iOS segment dominated the market with the largest revenue share of 48.3% in 2024, due to the increasing iOS adoption among consumers
• By application, the depression and anxiety management segment dominated the market with a revenue share of 28.7% in 2024
• The stress management segment is expected to grow at the fastest rate during the forecast period
• North America dominated the mental health apps market with a revenue share of 36.4% in 2024

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