High Protein Flour Market Size, Share & Trends Analysis Report By Type (Bleached, Unbleached), By Source, By End-user, By Distribution Channel (Food & Beverages), By Region, And Segment Forecasts, 2024 - 2030

High Protein Flour Market Size, Share & Trends Analysis Report By Type (Bleached, Unbleached), By Source, By End-user, By Distribution Channel (Food & Beverages), By Region, And Segment Forecasts, 2024 - 2030

High Protein Flour Market Growth & Trends

The global high protein flour market size is expected to reach USD 28.93 billion by 2030, and is expected to expand at a CAGR of 10.7% during the forecast period, according to a new report by Grand View Research, Inc. The high protein flour market has been witnessing significant growth, propelled by several key factors. The rise in health awareness among consumers is a notable factor driving market growth.

A growing number of individuals are prioritizing protein-rich diets for better health and fitness, leading to a surge in demand for high protein flour. This trend is particularly prominent among fitness enthusiasts and health-conscious consumers who are looking for alternatives to traditional flour that are higher in protein and lower in carbohydrates.

Moreover, the food industry is responding to this demand by developing a wide range of products that cater to specific dietary preferences and needs. High protein flour, made from sources such as chickpeas, lentils, and peas, is being incorporated into a variety of food products, from bakery items to pasta and noodles. This diversification not only meets the needs of consumers but also expands the market by making high protein flour more accessible and versatile in culinary applications.

The market is also driven by advancements in food technology and processing techniques. Innovations in milling and refining processes have allowed for the creation of high protein flour that retains more nutritional value while still offering the functional properties chefs and bakers require. This has opened up new avenues for product development and has made high protein flour a more attractive option for food manufacturers looking to enhance the nutritional profile of their products.

High Protein Flour Market Report Highlights

• Bleached high protein flour accounted for a revenue share of 70.5% owing to the food and beverage industry’s need for consistent quality of flour and the aim to achieve the desired texture and flavor profiles for products
• Unbleached high protein flour is anticipated to witness a CAGR of 11.9%. The increasing consumer preference for natural and minimally processed foods, coupled with the flour's superior baking qualities and nutritional benefits is expected to fuel the market
• Wheat based high protein flour market possess a share of 85.5% in 2023. The surge in demand can be attributed to the health trends, increasing advanced milling technologies, industry demand for quality, and food fortification
• Non-wheat based high protein flour is expected to witness a CAGR of 10.9 % during 2024 to 2030, owing to growing health-conscious demographic seeking alternative, gluten-free options that align with dietary preferences and restrictions
• High protein flour in food and beverage industry accounted for a revenue share of 54.0 % in 2023 and is anticipated to witness a CAGR of 11.1 % during 2024 to 2030. This can be attributed to rising consumer health consciousness due to more people seeking protein-rich diets for fitness and wellness. In addition, food manufacturers are innovating with new product formulations that require high protein ingredients to cater to these trends, further boosting demand
• The B2B distribution of high protein flour possesses a share of 87.8% and is expected to grow at a CAGR of 10.8%. The channel is experiencing significant growth due to the increasing demand from food manufacturers for high-quality protein ingredients to cater to health- conscious costumers. This demand is fueled by the rising popularity of health and wellness trends, prompting manufacturers to incorporate more protein-rich products into their portfolios, thus driving the B2B market for high protein flour
• North America held a market share of 32.6% in 2023. The presence of major food processing companies and a well-established distribution network facilitate easy access to high protein flour products boosting the market growth
• Asia Pacific is expected to grow at a CAGR of 12.3% during 2024 to 2030 due to rising health awareness, protein-centric diet trends, and urban lifestyle changes.

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