U.S. Fast Food And Quick Services Restaurants Market Size, Share & Trends Analysis Report By Product (Hamburger, Sandwich, Pizza, Mexican, Others), Consumer Behavior, Key Companies, Competitive Analysis, And Forecasts, 2025 - 2030

U.S. Fast Food And Quick Services Restaurants Market Size, Share & Trends Analysis Report By Product (Hamburger, Sandwich, Pizza, Mexican, Others), Consumer Behavior, Key Companies, Competitive Analysis, And Forecasts, 2025 - 2030


U.S. Fast Food And Quick Services Restaurants Market Growth & Trends

The U.S. fast food and quick services restaurants market size is estimated to reach USD 311.99 billion by 2030, expanding at a CAGR of 3.4% from 2025 to 2030, according to a new report by Grand View Research, Inc. Major US fast-food chains are expanding their delivery networks and improving online ordering systems to capture more business from consumers who increasingly value convenience and technology.

McDonald’s is rapidly rolling out delivery service at stores across the country after finding in limited trials that average delivery orders at some locations generated up to twice as much in sales as in-store orders, stated the Nation’s Restaurant News reports. McDonald’s also observed that about 60% of delivery orders were made during the evening and late night, periods that are typically slower than lunchtime service.

Delivery volumes are highest in areas near college campuses, lower-income neighborhoods, and downtown districts where people primarily travel by public transit. Pizza restaurants and other outlets with well-established delivery networks will likely face more competition from the larger chains that are starting to enter the space.

Domino’s Pizza has gotten ahead of the trend in recent years by investing heavily in improvements to technologies such as its popular mobile app, which allows users to order pizza in seconds and track deliveries in real-time. The company says that these tech upgrades have played a significant role in driving 32% same-store sales growth over the last three years.

Fried-chicken sandwiches are becoming hot commodities on fast-food menus as consumers continue to seek out alternatives to burgers and another standard quick-service fare. Adoption of strategies such as new product developments, franchising, value meal offerings, enhanced delivery options, and enter into partnerships with apparel brands for merchandise and other brandings strategies by the major market players are expected to drive the market for fast food and quick-service restaurants in the U.S.

U.S. Fast Food And Quick Services Restaurants Market Report Highlights
  • Hamburgers emerged as the largest segment because of increasing consumer demand and comparative preference over other fast food items.
  • Hamburgers segment is anticipated to remain dominant throughout the forecast period owing to strong demand for these products from population belonging to different age groups including children, youth, adults, and old age population.
  • The sandwich segment is expected to grow at the highest CAGR from 2025 to 2030.
  • Some of the key players in the market are Kentucky Fried Chicken Corporation, Domino’s Pizza, Inc., Pizza Hut, Inc., Taco Bell, and McDonald's Corporation, which are expected to hold a significant share over the forecast period.
  • Key players adopt strategies such as new product developments, franchising, value meal offerings, enhanced delivery options and enter into partnerships with apparel brands for merchandise and other brandings strategies to strengthen their position.
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Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Products & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot
Chapter 3. U.S. Fast Food and Quick Services Restaurants Market Variables, Trends & Scope
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.1.2. Related Market Outlook
3.2. Industry Value Chain Analysis
3.2.1. Profit Margin Analysis (Industry-level)
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
Chapter 5. U.S. Fast Food and Quick Services Restaurants Market: Product Estimates & Trend Analysis
5.1. U.S. Fast Food and Quick Services Restaurants Market, By Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Billion)
5.3.1. Hamburgers
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.2. Sandwich
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.3. Pizza
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.4. Mexican
5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.5. Others
5.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
Chapter 6. U.S. Fast Food and Quick Services Restaurants Market: Competitive Analysis
6.1. Recent developments & impact analysis, by key market participants
6.2. Company Categorization
6.3. Participant’s Overview
6.4. Financial Performance
6.5. Product Benchmarking
6.6. Company Heat Map Analysis
6.7. Strategy Mapping
6.8. Company Profiles
6.8.1. McDonald's
6.8.1.1. Company Overview
6.8.1.2. Financial Performance
6.8.1.3. Product Portfolios
6.8.1.4. Strategic Initiatives
6.8.2. Pizza Hut, LLC
6.8.2.1. Company Overview
6.8.2.2. Financial Performance
6.8.2.3. Product Portfolios
6.8.2.4. Strategic Initiatives
6.8.3. KFC Corporation
6.8.3.1. Company Overview
6.8.3.2. Financial Performance
6.8.3.3. Product Portfolios
6.8.3.4. Strategic Initiatives
6.8.4. Domino’s Pizza, Inc.
6.8.4.1. Company Overview
6.8.4.2. Financial Performance
6.8.4.3. Product Portfolios
6.8.4.4. Strategic Initiatives
6.8.5. Taco Bell IP Holder, LLC
6.8.5.1. Company Overview
6.8.5.2. Financial Performance
6.8.5.3. Product Portfolios
6.8.5.4. Strategic Initiatives
6.8.6. CFA Properties, Inc.
6.8.6.1. Company Overview
6.8.6.2. Financial Performance
6.8.6.3. Product Portfolios
6.8.6.4. Strategic Initiatives
6.8.7. Subway IP LLC
6.8.7.1. Company Overview
6.8.7.2. Financial Performance
6.8.7.3. Product Portfolios
6.8.7.4. Strategic Initiatives
6.8.8. Chipotle Mexican Grill
6.8.8.1. Company Overview
6.8.8.2. Financial Performance
6.8.8.3. Product Portfolios
6.8.8.4. Strategic Initiatives

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