CBD Pouches Market Size, Share & Trends Analysis Report By CBD Pouches Content (Up To 10mg, 10mg - 20mg), By Type (Flavored, Unflavored), By Distribution Channel (Online, Offline), By Region, And Segment Forecasts, 2022 - 2030

CBD Pouches Market Size, Share & Trends Analysis Report By CBD Pouches Content (Up To 10mg, 10mg - 20mg), By Type (Flavored, Unflavored), By Distribution Channel (Online, Offline), By Region, And Segment Forecasts, 2022 - 2030

CBD Pouches Market Growth & Trends

The global CBD pouches market size is expected to reach USD 517.1 million by 2030, according to a new report by Grand View Research, Inc., expanding at a CAGR of 18.5% from 2022 to 2030. The positive market outlook can be attributed to the rising medical benefits of cannabidiol (CBD). According to Harvard Health 2021 report, CBD has been proven effective in reducing anxiety and lowering cravings for alcohol, tobacco, stimulants, and heroin. CBD pouches are, therefore, becoming a go-to for people looking to either quit smoking or improve their working abilities.

Flavored CBD pouches accounted for the largest market share in 2021. Cannabinoid extracts are bitter and earthy. Further, the presence of terpenes and flavonoids and the complex interactions between them and other ingredients make CBD pouches intensely bitter. Consumers, therefore, prefer flavored effective products that can offer both efficacy and great taste. Companies are focusing on introducing different fruit flavors such as mango, strawberry, and citrus to increase the sale of CBD pouches.

CBD pouches of 10mg to 20mg accounted for the largest share in 2021. They are proven effective in treating sleep disorders, anxiety, stress, and seizures and improving gut health and working abilities. Further, the dosage of over 20mg has been proven beneficial for people suffering from Parkinson’s disease.

The offline segment is expected to expand at the highest CAGR during the forecast period. CBD-infused products are easily available in medical stores, doctors’ offices, health clubs, spas, and retail stores. The offline segment is the most preferred distribution channel as products are readily available in independent licensed retail and wholesale stores. Furthermore, the growing online presence of market players and the availability of a wide range of CBD products will support the online segment growth over the forecast period. The market is highly competitive and dominated by well-established manufacturing companies. The players face intense competition in the market as they have a large consumer base and strong brand recognition.

CBD Pouches Market Report Highlights

• North America held the largest market share in 2021 owing to the increasing demand for discrete, smoke and vape-free solution among youth. Moreover, the rising awareness regarding the health benefits of CBD pouches among consumers will strengthen the regional market growth
• By type, the flavored CBD pouches segment is expected to register the fastest growth rate during the forecast period as unflavored CBD pouch is bitter in taste and consumers are highly inclined toward fruit flavors
• CBD pouches of 10 mg - 20 mg accounted for the largest share in 2021 as they are proven effective in treating anxiety and depression and improving sleep cycle and gut health