Bran Market Size, Share & Trends Analysis Report By Source (Wheat, Rice, Corn, Barley), By Application (Food, Animal Feed, Health & Wellness), By Distribution Channel (B2B, B2C), By Region, And Segment Forecasts, 2023 - 2030

Bran Market Size, Share & Trends Analysis Report By Source (Wheat, Rice, Corn, Barley), By Application (Food, Animal Feed, Health & Wellness), By Distribution Channel (B2B, B2C), By Region, And Segment Forecasts, 2023 - 2030

Bran Market Growth & Trends

The global bran market size is expected to reach USD 133.17 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to grow at a CAGR of 8.5% from 2023 to 2030. Factors such growing consumer awareness towards naturally sourced ingredients and rising demand for fiber rich food products are the major factors driving the market growth. Consumers are becoming aware of the benefits of a balanced diet and are trying to seek nutritious foods that can help them attain their health goals. Bran derivatives are gaining popularity due to their high nutrient content, that includes fiber, vitamins, and antioxidants, each of which have been linked to a range of health benefits. Has significant quantities of dietary fiber, helping maintain digestive health and reduces blood cholesterol.

In addition, the rising demand for the animal feed industry globally is also promoting the demand for the bran market. Bran is an economical feed ingredient compared to other sources of nutrients. It is a byproduct of grain processing, such as rice bran or wheat bran, which makes it readily available at relatively lower costs. This cost-effectiveness makes it an attractive choice for animal feed manufacturers and livestock producers, especially in regions where it is abundantly produced. Additionally, rising consumer awareness towards sustainability, animal welfare and product quality has propelled the demand for bran derived feed ingredients.

The rising trend for gluten-free products is also promoting the usage of bran in bakery and food applications. Several manufacturers are experimenting with gluten-free grains such as millet and sorghum bran to improve the nutritional capacity of packaged foods.

Asia Pacific is anticipated to expand at a substantial CAGR from 2023-2030 due to an increase in the consumption of healthy food products. As rice is an essential diet in several Asian countries, there is a wealth of rice bran available as an outcome of rice milling. Therefore, rice bran derivatives serve as an inexpensive, readily accessible source of nutrition and functional components for feed, food, and other industrial applications. In addition, food and beverage industry in Asia Pacific is showcasing rapid growth and is seeking for newer ingredients to improve the nutritional profile and functional properties of their products.

Bran Market Report Highlights

• The wheat bran segment held the largest market share in 2022 owing to its ease of availability, and its varied applications in bakery industry.
• The food segment emerged as the largest application segment with the highest revenue share in 2022 owing to high demand for bran in breakfast cereals and oils.
• Asia Pacific is estimated to grow significantly over the forecast period owing to various developments in healthcare and cosmetic sectors in developing countries in the region.

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