Artificial Flowers Market Size, Share & Trends Analysis Report By Material (Polyester, Plastic, Paper, Nylon, Silk), By Application, By Distribution Channel (Supermarkets & Hypermarkets, Specialty Craft Stores), By Region, And Segment Forecasts, 2023 - 20

Artificial Flowers Market Size, Share & Trends Analysis Report By Material (Polyester, Plastic, Paper, Nylon, Silk), By Application, By Distribution Channel (Supermarkets & Hypermarkets, Specialty Craft Stores), By Region, And Segment Forecasts, 2023 - 2030

Artificial Flowers Market Growth & Trends

The global artificial flowers market size is expected to reach USD 4.50 billion by 2030, registering a CAGR of 5.9% from 2023 to 2030, according to a new report by Grand View Research, Inc. The growth of the market is mainly driven by the increasing demand for hassle-free and durable , particularly in commercial and residential settings. The market has expanded due to the diverse options available, including various shapes and colors, appealing to different consumer preferences. In addition, the trend of gifting artificial flowers for various occasions has further boosted market demand.

Advancements in technology, particularly real touch polyether polyurethane (PU) foam, have transformed artificial flowers, driving significant market growth. Unlike the past perception of artificial flowers as cheap, modern manufacturing techniques have produced high-quality, lifelike options, closely resembling real flowers. These PU foam flowers offer benefits such as low maintenance, vibrant colors, and durability, driving their popularity in commercial spaces like offices, hotels, and retail stores. Its long lifespan, cost-effectiveness, and customization options have driven its adoption in diverse applications.

The demand for artificial flowers is growing owing to current home decor trends. In June 2022, Hobbycraft, a U.K.-based arts and crafts retailer, reported an 8% increase in faux flower sales compared to the previous year. Major retailers such as Tesco and Amazon also noted significant sales growth in October 2021. This trend is driven by the cost-effectiveness and convenience of artificial flowers, reducing the need for frequent replacements and cleanup. Moreover, there is a shift towards innovative uses, with a focus on incorporating artificial flowers into creative arrangements like wreaths, expanding the product’s appeal.

The artificial flowers industry is fragmented featuring key players such as TreeLocate (Europe) Limited; Diane James Designs, Inc.; Nearly Natural; Dongguan Fusheng Arts Products Co., Ltd.; Floral Home Décor; Silk Flower; and Oriental Fine Art Co., Ltd. These companies are focusing on continuous material innovation to cater to the demand for sustainable artificial flowers. Furthermore, manufacturers have also focused on new product developments and collaborations to gain a competitive edge in the market.

Artificial Flowers Market Report Highlights

• Silk artificial flowers are expected to experience rapid growth during the forecast period due to their lifelike appearance and texture, making them increasingly popular for various applications. In addition, silk flowers are durable and retain their vibrant colors over time, making them a preferred choice for long-lasting decorative arrangements in both commercial and residential spaces
• The demand for artificial flowers in residential applications is projected to witness the fastest CAGR during the forecast period. This is attributed to their low maintenance and long-lasting nature, providing homeowners with a convenient and cost-effective decorative solution. Rapid advancements in manufacturing techniques have resulted in highly realistic artificial flowers, enhancing their appeal for interior decor. The trend towards using artificial flowers in various creative arrangements and home setups has further fueled their popularity in residential spaces, contributing to the market growth
• The demand for artificial flowers via online channels is projected to grow at a significant CAGR over the forecast period owing to the convenience of online shopping, offering customers a wide variety of options and easy access to unique designs. Online platforms provide a platform for consumers to explore diverse styles, colors, and sizes of artificial flowers, catering to their specific preferences
• The demand for artificial flowers in Asia Pacific is projected to witness the fastest CAGR during the forecast period. This is attributed to the increasing disposable income in countries such as China and India, changing lifestyles, and growing preference for low-maintenance home decor items

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